CCTV News:The press conference of the 2021 National Cyber Security Publicity Week was held in Beijing on September 30. According to the person in charge, the 2021 National Cyber Security Publicity Week will be held nationwide from October 11th to 17th. Among them, important activities such as the opening ceremony of the National Cyber Security Publicity Week and the Cyber Security Summit Forum will be held in Xi ‘an, Shaanxi.

　　It is reported that 2021 National Cyber Security Publicity Week is jointly organized by the Central Propaganda Department, the Central Network Information Office, the Ministry of Education, the Ministry of Industry and Information Technology, the Ministry of Public Security, the People’s Bank of China, the State Administration of Radio and Television, the All-China Federation of Trade Unions, the Central Committee of the Communist Youth League, the All-China Women’s Federation and other departments, and continues to take "cyber security for the people and cyber security depends on the people" as the theme, with rich forms, strong pertinence and wide coverage.

　　In addition to the opening and closing ceremonies, it also includes important activities such as cyber security Expo, cyber security technology summit forum, cyber security online theme party, cyber security education cloud class, cyber security events, cyber security going to the grassroots level, and national cyber security "double first" commendation; In addition, a series of theme days will be arranged, such as campus day, telecommunication day, rule of law day, financial day, youth day and personal information protection day.

　　The opening ceremony will be held in Xi ‘an International Convention and Exhibition Center on the morning of October 11th, and nearly 1,000 guests from the government, scientific research institutions, universities, social organizations, enterprises and media will be invited to attend. On the afternoon of October 11th, the main forum of the Cyber Security Summit Forum will be held, focusing on the "14th Five-Year Plan" and the long-term goal in 2035, and conducting exchanges and discussions on cyber security technologies, industries, standards and personnel training. Focusing on new fields, new hotspots, new progress and new achievements, several sub-forums will be held simultaneously, such as youth network security protection, network security industry development, network security standards, automobile data security, zero-trust security practice, cyberspace security discipline construction, data security, artificial intelligence, new smart cities, personal information protection and so on.

　　On the eve of the opening ceremony of Cyber Security Week, a cyber security theme exhibition will be launched at Xi ‘an International Convention and Exhibition Center. Combined with the theme of the centenary of the founding of the Communist Party of China (CPC), this paper focuses on the great achievements in the field of network security since the 18th CPC National Congress, and shows the cutting-edge technologies, latest products and demonstration applications of network security enterprises at home and abroad. Set up five exhibition areas, such as the theme exhibition hall of "Striving for a Powerful Network in a Hundred Years", the action of Silk Road Network in Xi ‘an, the protection of key information infrastructure, the innovation driven by network security, the intelligent life escorted by network security and the interactive publishing hall of network security, and set up an interactive experience area to attract the deep participation of the masses.

　　At the same time, during the National Cyber Security Publicity Week, an online exhibition hall was opened in official website, and an online digital exhibition was held for one year. Through technologies such as Web3D, digital reproduction, VR, 360 panorama and H5 multimedia, multi-dimensional online exhibition was realized.

At the Chongqing Auto Show a few days ago, Changan Ford officially released the "Sports Edition".

This car is not a derivative of the familiar Mondeo sedan-it is a model with a 2.0T powertrain.

To be more specific, this "Mondeo Sport Edition" was actually made by Ford China for the China market before, but now with the help of powertrain adjustment, the product name has been changed to below Mondeo.

01

origin

According to Changan Ford, Mondeo is actually a "family sequence" now. The addition of this sports edition expands Mondeo’s product line, and also makes Mondeo family become a mid-to high-end car product line with four powertrains, including 1.5T and 2.0T fuel assemblies of cars, a 1.5T hybrid assembly and the 2.0T hybrid assembly carried by this sports edition.

As for changing EVOS to "Mondeo Sports Edition", is it ok? Personally, I don’t think there is anything wrong with it. A good and well-known product line, constantly expanding derivative models is also the routine operation of car companies, but it is rare to keep only one product line.

For example, Chinese people are familiar with it. In fact, there were hatchback version, sedan version and coupe sports products at the beginning. The latest car company to do this is Toyota-expanding from a single model brand to a product line including cars, sports coupes.

Therefore, "Mondeo", as the best-selling and most recognized product of Changan Ford in China market at present, can be regarded as "bringing the old with the new" by adding a previous "unpopular" model, and may receive additional effects.

Moreover, considering that Mondeo doesn’t have many new car moves in the China market this year, it is also very reasonable to continue to drive the popularity of Mondeo by adding a "Mondeo Sports Edition".

02

motive force

So, what about the Mondeo Sports Edition after switching to Ford’s "high-horsepower E-hybrid"?

First of all, Mondeo Sports Edition is a powertrain with only E-hybrid 2.0T EcoBoost, and the 2.0T+8AT version has been cancelled. This is also different from the power version of Mondeo car, which has the strongest power output in the family, so it is reasonable to call it "sports version".

This 2.0T hybrid adopts the power split configuration E-CVT gearbox, so like most hybrid models of Toyota and Honda, it can only be blue.

But the biggest difference between it and hybrid products such as Toyota and Honda is that Ford, an American brand, is very persistent in its pursuit of performance.

First report the parameters of Mondeo Sports Edition:

The 2.0T high-power engine with 212kW and 403N·m is the most powerful engine in the hybrid powertrain. Compare the high thermal efficiency engines that hybrid models like to use now. Most 2.0T hybrid engines are only 150 and 160kW at most, and the high thermal efficiency of 1.5T is about 110kW. Even for the 2.0T engine used for pure fuel vehicles, the power above 200kW is actually very limited-the torque is mostly below 400 N m.

Not only that, Mondeo Sports Edition also has a high-power motor of 140kW and 320N·m, which is much stronger than the output of Toyota THS motor with the same configuration of only 83kW, and also more than the 135kW of Honda iMMD, even stronger than many P3 motors with DHT architecture.

Of course, the gearbox of Mondeo Sports Edition is still in power split configuration, so the output power cannot be directly superimposed. The comprehensive power output of this set of E-hybrid 2.0T is 227kW, which has reached the output level of 3.5L V6 engine in terms of performance. Although it is less than Ford’s 2.7T V6 in that year, the torque output is estimated to be comparable.

Changan Ford said that with the help of Mondeo Sports Edition and the motor, the zero-hundred acceleration can run within 6 seconds, while the middle acceleration of 40-80kph can achieve 2-second acceleration. Therefore, Mondeo Sports Edition is really worthy of the title of "sports" at least in terms of motivation.

In actual driving, Mondeo Sports Edition still retains three driving modes: standard, energy saving and sports, and at the same time, it has an L gear, which is equivalent to strong kinetic energy recovery. However, there is no choice of pure electric mode, which may be a difference between Mondeo Sports Edition and Japanese Hybrid.

In the standard mode, the output of Mondeo Sports Edition will be abundant, and the throttle opening of about 10% and 20% will be smoother and smoother than that of traditional fuel vehicles. Moreover, when the full throttle goes down, the speed can be pulled up very smoothly, and the power output is also very direct, but there is no shift feeling of the traditional gearbox.

Compared with the standard mode, the sport mode mainly makes the output more rapid at the initial throttle opening of 5%, and there will be a feeling of rushing out. And the acceleration of the whole middle section will be sharper, especially in the corner, when you turn out and add the throttle, the release of the whole power will feel faster. It is guessed that 2.0T will stay in the high-speed range more. This actually shows that the power split configuration is closer to the driving feeling of the oil truck, and the motor mainly participates in the middle and low speed working conditions.

The energy-saving mode can be said a little more. First of all, the starting state will be smoother and the power will be slightly restrained. It is suitable for starting with a small throttle opening, which is very soothing. In the energy-saving mode, the acceleration feeling of basically stepping on the throttle opening of 30%-50% will not be too strong, that is, the normal speed increase, which is very oily, not the surging output of the motor. When the full throttle is depressed, there will be an obvious power lag, which seems to confirm whether the driver really needs power, and there will be an obvious power release after about two seconds.

In addition, there is a problem in the energy-saving mode, that is, in the state of following the car at a speed of 30 to 40 kilometers per hour, you can obviously perceive the state of electromechanical coupling, and there will be some slight rush.

As for the fuel consumption performance, it should be said that it is the advantage of Ford Mondeo Sports Edition, with an average speed of about 40 kilometers per hour, 22-degree air conditioning and 3 wind protection throughout the journey, and the average fuel consumption is 5L/ 100 kilometers. Compared with other media, this figure is really a little high. Some media even ran out of 3.9L/ 100 km without air conditioning, while most media ran out of 4.7L. Later, I summed up the reason why my car ran out of 5L, which should be that I kept driving L gear and skidded too little (L gear is more suitable for downhill road conditions).

03

control

The motivation of Mondeo Sports Edition is enough, but in terms of chassis control, this car is not as "sporty" as expected, but prefers more comfort that China consumers like. This is actually consistent with the current Mondeo sedan. After all, the chassis structures of the two models are also consistent.

In terms of driving experience, Mondeo Sport Edition uses a 20-inch wheel hub size, and matches the low rolling resistance and some sporty tires like Mapai EC6. Therefore, at first, you will feel that the contact feeling of this car is hard when driving to road joints and potholes, and the vibration transmission is still relatively high. Just thanks to the soft cushion, the problem of hard contact can be better solved.

However, when you drive in continuous curves and national roads for an hour, you will find that the chassis of Mondeo Sports Edition is still a comfortable route. When encountering a big pothole, the compression of the whole suspension is still very large, so as to make the impact softer as much as possible, and the left and right shaking of the whole body is more obvious.

Moreover, in corners, as long as you turn sharply with a faster speed, the roll of the whole body is relatively obvious. Fortunately, the roll rate will be slower, and it will not suddenly collapse. If you meet the acceleration belt in the corner and you are still accelerating, the rear axle will slip more, which is very similar to the Mondeo car.

Because I have been driving for a long time, personally, I feel that the Ford Mondeo Sports Edition is not as "whole" as the electric horse on the chassis, and the whole body swings relatively large, which may also be related to the different rigidity of the body, and the whole suspension is indeed softer.

However, it is also beneficial to adjust the direction of comfort. When driving on a flat national road, the vehicle will have a good sense of suspension, and the bushing can control the ups and downs of the road properly, which is a classic American cart feeling.

In addition, during this test drive in Dali, there were a lot of dense speed bumps and pavement patches on a section of the road. This kind of high-frequency vibration will actually bring very uncomfortable driving feeling to sports vehicles. For example, I have driven on the same section, which can only be said to be unsatisfactory.

But this time, if you switch to the Ford Mondeo Sports Edition, you can obviously feel the high-frequency vibration generated by driving through the dense speed bump, but it is soft enough to be transmitted to the driver. The suspension can eliminate many shocks in a short time, and there will be no feeling of jumping at the tail of some cars, which is more comfortable than the electric horse.

In terms of steering, Ford’s adjustment of Mondeo Sports Edition is also in line with the "taste" of China consumers, and the whole steering feel is light and the electronic taste is obvious. Especially at low speed, it is easy to turn the steering wheel, and the virtual position is slightly larger, which is obviously different from the global model Ford electric horse.

Perhaps Ford China’s thinking is not to adjust the steering wheel too heavily when driving a big car in China. After all, it is inconvenient to cross the street and back into the warehouse. Fortunately, after the speed rises, the steering with the speed will be heavier and the center will be good, which is suitable for long-distance driving.

04

static

After talking about the dynamics of the new Mondeo Sports Edition, let’s briefly review the static performance of this "not a new car".

The first thing to say is that this car is called "Mondeo Sports Edition", which means that Changan Ford does not think it is an SUV, but a hatchback. Changan Ford also emphasizes that the height of the sports version is 1.6 meters, which is just stuck on the dividing line between SUV and car, so it is still the positioning of hatchback coupe.

But you said that it is not an SUV-in fact, the full-load ground clearance has reached 168mm, which is even superior to many urban SUVs in terms of passability.

Besides the selling point of powertrain, another main selling point of Mondeo Sport Edition is space.

In terms of size, the length of the car is about 4.92 meters, the width of the car is about 1.92 meters, and the wheelbase has reached 2945 mm.

According to the actual measurement, the leg space in the back row of this car is quite ample, and the knee space is close to one meter. On the premise that the second row is upright, it has a trunk space of 527L, and the platform is quite flat. After the second row is put down, it becomes a large space of 1550L, which is also practical enough.

In terms of appearance, the new car mainly adds the body color of Xiao Ri Orange, and comes standard with 20-inch wheels. The ordinary version and the ST-Line version are also different in design: including bright black ornaments on the outside, bright black window strips, ST-Line logo, etc. On the interior, the ST-Line version uses bright red decorative strips, as well as sports seats, ST-Line embroidery and so on.

The rest of the configuration is no different from the previous EVOS, and the 27-inch 4K large screen, SYNC+ 2.0 system, Wolong awakening welcome induction system and so on are retained.

05

Summary of driving an official

In terms of price, the Mondeo Sports Edition is not expensive either-starting from 209,800 yuan, and the ST-Line version is 229,800 yuan.

The extra 20 thousand yuan is mainly because the ST-Line version has a separate appearance kit. The seat configuration is equipped with heating and ventilation memory and B&O audio, and the safety configuration is equipped with front radar, knee airbag, panoramic image and parallel auxiliary functions. Obviously, Changan Ford is probably thinking that young consumers don’t care about this 20,000 yuan, and they can sell a little more.

In a word, Changan Ford added a sports version to its own Mondeo family, which brought the strongest power system in the whole Mondeo family, a more dynamic and personalized appearance. I think it is also an innovation of Changan Ford in the mid-to high-end car market, further amplifying the sound volume and product options of Mondeo.

For some young consumers, they want a big car with better sports performance, and if they think L is too serious-then Mondeo Sports Edition is very suitable.

And the Mondeo Sport Edition is not behind in the powertrain. The high-horsepower hybrid is superior to any opponent with a price of 200,000 yuan, and it will not lose face.

（END）

　　Sinopec employees work on the site of the new refinery project in Kuwait. Kuwait is one of the first countries to respond to China’s "Belt and Road Initiative". Photo courtesy of Xinhua News Agency

　　As one of the highlights of the second "Belt and Road" summit forum, today’s forum will hold an entrepreneur conference for the first time. Yesterday, Chen Zhou, vice president of the China Council for the Promotion of International Trade, revealed at the press conference held at the summit forum that nearly 900 representatives from international organizations, government departments, trade and investment promotion institutions and associations, enterprises, etc. will attend the conference, including 90 Fortune 500 enterprises and 78 Fortune 500 enterprises in China. The conference will organize nearly 1,000 one-on-one talks between Chinese and foreign enterprises, and a number of cooperation projects will be signed on site.

　　achievement

　　The localization rate of overseas institutions of central enterprises exceeds 85%

　　According to Xia Qingfeng, director of the Propaganda Bureau of the State-owned Assets Supervision and Administration Commission, there are currently 3,120 projects undertaken by central enterprises along the Belt and Road, which are distributed in various fields such as infrastructure construction, energy resources development, international capacity cooperation and industrial park construction. At present, among the infrastructure projects that have started or are planned to start, the number of projects undertaken by central enterprises accounts for more than 60%, and the contract amount accounts for nearly 80%.

　　In terms of infrastructure construction, central enterprises have promoted the interconnection of countries along the route, and in terms of international capacity cooperation, central enterprises have also promoted the economic development of relevant countries. Xia Qingfeng introduced that central enterprises have successively carried out more than 60 oil and gas cooperation projects in more than 20 countries, strengthened technical exchanges and sharing with partners in mineral resources development, and effectively improved the capacity and level of energy and mineral resources development in relevant countries.

　　In addition, central enterprises have also helped the economic transformation and upgrading of the host country. For example, Xia Qingfeng said that the Sino-Belarus Industrial Park jointly developed by SINOMACH and China Merchants Group is the largest project of economic and trade cooperation between China and Belarus. At present, 43 enterprises have entered the park, with an agreed investment of nearly 1.1 billion US dollars, which has promoted local employment and tax revenue, and deepened the professional cooperation between Belarus and other countries, including China; The sugar factory project undertaken by SINOMACH and SDIC in Ethiopia has made Ethiopia the country with the largest sugar production capacity and the most advanced technology in Africa.

　　At the same time, central enterprises still insist on localized development in the local area. Nearly 85% of the employees in the overseas institutions of central enterprises are local, and the localization rate of some enterprises, such as the Indonesian branch of PetroChina and the Pakistani branch of China Mobile, is as high as 99%.

　　In addition to providing direct jobs, central enterprises have also promoted local indirect employment and provided high-quality training for overseas employees, such as selecting outstanding employees from CCCC for training in China, which has improved their professional quality and ability.

　　274 private enterprises participate in the construction of the "Belt and Road"

　　Since the "Belt and Road Initiative" was put forward in 2013, the willingness and ability of private enterprises to participate in the "Belt and Road" construction have been continuously enhanced, and the degree of internationalization and competitiveness have also been continuously improved.

　　Ma Jun, director of the Liaison Department of the All-China Federation of Industry and Commerce, said that in 2017, the total import and export trade between private enterprises and countries along the Belt and Road was US$ 619.98 billion, accounting for 43% of the total trade volume between China and countries along the Belt and Road, with a growth rate of 12.1%. Among them, the export value was 432.54 billion US dollars, accounting for 55.9%, with an increase rate of 8.9%; The import value was US$ 187.44 billion, accounting for 28.1%, and the growth rate was 11.9%. According to the report of the Top 500 Private Enterprises in China, 274 private enterprises in China participated in the Belt and Road construction in 2017, accounting for more than 50%, such as Huawei, Geely, TCL and Sany Heavy Industry, which promoted the infrastructure improvement and economic development of the host country and made positive contributions to solving local employment.

　　"At present, China has established 113 overseas economic and trade cooperation zones, with private enterprises leading the majority." For example, Ma Jun said that the Sihanoukville Special Economic Zone built in Cambodia by Jiangsu Hodo Group Co.,Ltd. attracted 153 enterprises from China, Europe, America, Japan, South Korea and other countries and regions to settle in and created 29,000 jobs. Up to now, 113 enterprises have settled in the Thai-Chinese Luo Yong Industrial Park built by Zhejiang Huali Group in Thailand, which has solved more than 30,000 local jobs and driven China enterprises to invest more than 3 billion US dollars in Thailand.

　　This year, in order to further improve the guidance service for private enterprises to participate in the "Belt and Road" construction, the All-China Federation of Industry and Commerce will regularly participate in bilateral and multilateral institutional activities under the framework of national cooperation, including in-depth participation in the 2019 China International Import Expo, full implementation of the four tasks of the Beijing Summit of the China-Africa Cooperation Forum in 2018, and holding activities such as the China-Africa Private Economic Cooperation Forum with the theme of "Helping China-Africa Manufacturing Cooperation".

　　scale

　　900 delegates attended the meeting.

　　Chen Zhou, vice president of the China Council for the Promotion of International Trade, said that this entrepreneur conference has three characteristics: large scale, high level and strong representation of participating enterprises. A total of nearly 900 representatives from international organizations, government departments, trade and investment promotion institutions, associations and enterprises attended the meeting, including 500 Chinese representatives and more than 300 foreign representatives.

　　Among the participating enterprises, Chinese enterprises include mainland and some Hong Kong and Macao enterprises, while foreign enterprises cover all 88 countries and regions attending the summit forum, achieving full coverage of foreign leaders attending the forum.

　　These enterprises include well-known enterprises such as Tesla, small and medium-sized enterprises, leading enterprises in traditional industries such as energy and agriculture, and outstanding representative enterprises in new economic formats such as cross-border e-commerce, including 90 Fortune 500 enterprises, 78 China Fortune 500 enterprises, more than 100 central enterprises and more than 200 private enterprises.

　　Chen Zhou introduced that the agenda of the entrepreneur conference includes four links, the first is the plenary session; The second is the signing ceremony. There will be a number of cooperative projects between Chinese and foreign enterprises involving a wide range of fields, covering a wide range of countries, with great basic role, strong demonstration effect and many livelihood projects for on-site signing, and follow-up services will be provided for the implementation of these projects after the meeting; The third is the docking negotiation between Chinese and foreign enterprises; The fourth is the closing ceremony, which gives a brief summary of this conference.

　　Text/reporter Dong Xin

1905 movie network news　On the evening of November 18th, the second Chinese documentary film conference "Golden Gull" was held in Zhuhai, Guangdong. Eight films stood out from the 32 entries and won nine honors. Before the closing ceremony, the conference also held the "Glory Avenue" ceremony, where many of the finalists first met the audience.

In the category of works, he won the special recommendation for the annual documentary film works; Get the recommended works of natural science; Get the recommended works of culture and history; "Just Run" won the recommended works of social documentary; Get the recommended works of international communication.

Among the individual honors, "The Direction of Savoie Flowing" Chen Danyan became the director specially recommended by the Organizing Committee; "Snow Leopard and Her Friends" became the photography specially recommended by the organizing committee; Become a special recommended clip of the organizing Committee; Chad Cannon became a special sound effect recommended by the organizing Committee.

"Thank you for the Chinese Documentary Film Conference, thank you for judging teachers, and thank you for all the people who have made this film. Film creation is an endless road, and we will continue to work hard." When receiving the award on stage, the producer of Snow Leopard and Her Friends said with great emotion. The film took six years to shoot, and it was not easy to go all the way. Not long ago, the film just won the Best Documentary Award in the 36th China Golden Rooster Award.

"This year’s competition is particularly fierce. There are works that have won the Golden Rooster Award for Best Documentary, as well as movies on the theme of Winter Olympics. It is really unexpected to win the award." Standing in the spotlight of the podium, the director of "Invisible Peak" shared his mental journey of winning the prize. At the same time, he also said that winning the film is not a personal victory, but a victory for all filmmakers. I hope that the Chinese documentary film will get better and better.

When the director of "Not an Island" frankly filmed the film, he was deeply impressed by the fact that the recording engineer was afraid to move because of the mosquito bites on his arm holding the equipment in order to ensure the radio quality. The music part of this film was completed online, and the composer Richard Cannon was deeply moved by the kindness of Chinese presented in the film.

In addition, Liu Shihua, an internationally renowned violinist and pianist, brought classic songs such as Meditation to the audience. It is worth mentioning that 45 years ago, the Central News Recording Film Studio filmed a documentary called "Spring Bud", and Lv Siqing, who was eight years old at that time, was one of the masters of the film.

This year’s Chinese Documentary Film Conference is organized with the concept of "China characteristics, international vision and humanistic feelings", aiming at paying tribute to ordinary people in the industry, attracting more high-quality resources into the industry to expand the market space, and promoting the high-quality development of documentary films in China.

　　The Spring Festival is the most important festival in Chinese. One of the most important contents of the Spring Festival is the New Year’s Eve dinner.

　　Dinner on New Year’s Eve is called New Year’s Eve.

　　New Year’s Eve is very important, and many places call it "family fun", which is an important family banquet. Amid the cheerful firecrackers and the laughter and laughter of the Spring Festival Gala broadcast by CCTV, it is the warmest and happiest moment in the world for the whole family to sit together, share wine and delicacies, and bid farewell to the old year and welcome the new year together. Especially for the elderly, the reunion of their families has comforted and satisfied them spiritually. Looking at healthy children and lively and lovely children and grandchildren, the smile of the elderly is more stretched and warm than ever.

　　It can be said that the New Year’s Eve dinner is the most delicious, sweet and sometimes the most expensive dish in a year. More than 30 years ago, people were looking forward to the Chinese New Year. In a way, they were looking forward to this "big meal". Children, in particular, entered the "twelfth lunar month" gate and counted them with their fingers. I remember when I was a child, most of the neighbors in the courtyard were living in poverty, and there were few opportunities to eat meat and fish at ordinary times, not to mention those famous cooking and fancy pasta. When friends get together and talk about eating good food, they are all looking forward to the New Year, especially the New Year’s Eve. The dishes of New Year’s Eve are the most in a year, both vegetarian and cold and hot. Generally, there are at least 8 dishes and more than a dozen. Only then will the adults let the children eat.

　　In fact, the so-called good things that were eaten at the New Year’s Eve dinner in those days are as common as ever at today’s dinner table, and can be eaten every day. But not then. Because of the lack of materials, most of them are supplied by ticket. Even if you have some money, you can’t buy what you want. Pork, fish, peanut oil, preserved eggs, beer, sugar, tea, etc. are all rationed according to the population or family, and supplied by ticket. National Day, New Year’s Day and Spring Festival sometimes increase the supply items and quantity, for example, each person can supply half a catty of pork, and each household can buy two jins of candy and several boxes of Daqianmen cigarettes. Many families will "diet" and "cut down on meat" during the period near the Chinese New Year. I haven’t seen meat stars in the dishes for more than ten days, so I should eat as little white flour as possible and keep steamed buns. Pork tickets are saved and bought at one time on the eve of Chinese New Year. In this way, in addition to keeping the bag for jiaozi, you can also stir-fry rice flour meat and even stew braised pork. Once such a "reduced" stomach is released, it is followed by a sharp increase in gastrointestinal diseases. Every year on the 30th, the hospital is very busy. The patient has nothing else, most of which are the problems that come out. In the final analysis, it is the word "poor" that caused the disaster.

　　More importantly, the New Year’s Eve is an auspicious day for family reunion. On New Year’s Eve, no matter how far apart and how busy the work is, people always want to go back to their homes, have a reunion dinner and meet their loved ones who miss them so much. Spring Festival travel rush is the largest and most spectacular "migration" to go home in the world, and those "migration troops" who have worked tirelessly and traveled long distances in anxious to return all expect to arrive before the New Year’s Eve. The New Year’s Eve dinner has become a signal and beacon to call people home, which goes far beyond the meaning of a meal. In some families, you will see such a scene: there is a seat and a pair of chopsticks in front of the dining table, but no one is there. This means that the relatives of this family did not arrive in time for various reasons, or could not go home to reunite with their relatives, but the family could not forget him. Put tables, chairs, bowls and chopsticks, and take the right to be a relative among them. Therefore, many dishes on the New Year’s Eve are also born from this. "Reunion", "family happiness" and "good luck at the head" all contain the wish to pray for family safety and happiness.

　　Many people are very particular about the New Year’s Eve dinner, and they have everything to say about whether they eat or not. Even in the era of food shortage, people showed their magical powers and tried their best to get symbolic food for good luck. Of course, every nation has its own customs and habits, and there are great differences between the north and the south. For example, southerners like to eat rice dumplings, rice cakes, glutinous rice balls, and some eat raw garlic and preserved eggs. Among them, the meaning of rice cake is the most obvious: "sticky (sticky) high (cake) every year", which is auspicious and wishful, and is interpreted as the meaning of rising year by year. The traditional food of northerners is mainly pasta, and jiaozi is the most common Chinese New Year food, which is also a traditional habit with a long history. Some say that it appeared as early as the Spring and Autumn Period and the Warring States Period, some say that it was officially listed as a must-eat thing for the New Year from the Han Dynasty, and some say it was the Tang Dynasty. In many places, on New Year’s Eve, when the bell rings at twelve o’clock, they begin to eat jiaozi. Therefore, it is the time of the year, which means "making friends at a younger age", and because the white-flour jiaozi is shaped like a silver ingot, and a pot of pots on the table symbolizes "making a fortune in the New Year, and the ingot rolls in", so many people will go to the bank in advance to change some brand-new coins, or sterilize the old coins with boiling water and pack them into jiaozi with stuffing. This has great appeal to children. On New Year’s Eve, no matter how sleepy or tired I am, I just wait to eat jiaozi and eat coins, and I am happy. Then there is fish, which is also indispensable for the New Year’s Eve, and you can’t eat it all. You have to leave a little, which means "more than one year."

　　With the improvement of living standards, people’s attitude towards New Year’s Eve has become more and more persistent, more and more loving and, of course, more rational. Those who go out to work, work outside the home, and relatives who are temporarily separated from their families for various reasons, whether they have made a fortune or are down and out of luck, are heading for home near the end of the year, all looking forward to catching up with this extraordinary dinner. However, few people bother about the New Year’s Eve. Because people don’t care what they eat or drink, and they don’t look forward to the delicious food that they can enjoy on the New Year’s Eve as before. The New Year’s Eve dinner has gone far beyond the simple appetite temptation. People are more concerned about and attached to the feelings between their loved ones and the warmth of home brought by the New Year’s Eve dinner. These are the most abundant New Year’s Eve dinners!

　　People’s Daily (January 29, 2014, 24th edition)

Special feature of 1905 film network In the past half month, major awards ceremonies such as Golden Rooster Award for Chinese Film, Flying Award for Chinese TV Series and Golden Eagle Award for Chinese TV have been held one after another, and all kinds of professional awards have been awarded.

We witnessed the Golden Rooster Award for Best Actress again after a lapse of 32 years, and the trophy for Best Actor in the new subject was won by. The group photo of two generations of filmmakers backstage is a shared glory, but also a light and shadow inheritance.

At the same time, with "In the World" won the Golden Eagle Award again, let the audience see the value of this award. The trophies (Minning Town), (In the World) and (Merit) also prove that good actors are never buried.

This is the blessing of a good actor, and more blessings are behind.However, do you really think that every red carpet is just a pure "show"?

In addition to these dazzling awards, on the red carpet of the annual awards ceremony, the actors’ "battle shirts" are always concerned by the outside world. The fashionable terms such as high definition and high luxury are the labels that everyone puts on the topic list, and those blessed works are their absolute weapons to win.

Perhaps, the red carpet should be opened like this … …

01.

Whether it’s the Golden Rooster Award red carpet or the opening and closing red carpets of Shanghai International Film Festival and Beijing International Film Festival in previous years, you can always see various crews making their debut with their works.

As the young actor said, "bringing works to the red carpet didn’t embarrass the players!" " His crew is the film that finally won two trophies: best screenwriter and best editing.

In addition to their finalists and appearances, Zhu Yilong and his new work, together with the director and another star, made their second appearance on the red carpet that night.

It is true that on the red carpet of the annual film festival, there are always many cast members who will meet the audience in the future. After all, the protagonist here is not a star, but a movie.

In addition to "She Disappeared", there are also films directed and acted by himself, and he appeared with another starring role.

The crew is directed, starring and; The crew is the director and starring.

Perhaps the most dazzling thing of the night was the first appearance of the cast’s full lineup team. Just "++"has become everyone’s concern.

After all, any information officer announcement of the movie Wandering Earth 2 will affect the curiosity of the outside world.

Previously, at the Beijing International Film Festival, one of the film’s founders was the chairman of the International Awards Committee of this year’s film festival, and director Frant Gwo and starring Wu Jing happened to be members of the jury. On this occasion, during the opening of the red carpet, the filmmaker officially announced for the first time that Li Xuejian, an "old play bone", had joined Wandering Earth 2.

02.

There is no denying that for these films to be shown, every red carpet is an opportunity for publicity.Especially when all kinds of film crews appear at the same time, how to make the audience remember them is what the staff behind each crew has to pay attention to, except for the lineup of Cass.

On the red carpet of this year’s Golden Rooster Awards, two actresses, Ni Ni and Janice Man, also chose green clothes, which surprised many people with their direct vision.

That night, the topic of # Wang Baoqiang wearing green bristlegrass on the red carpet rushed to the hot search, but the audience noticed Wang Baoqiang and Shi Pengyuan. Although the two male filmmakers didn’t have gorgeous dresses, their careful collocation in clothes still caught people’s attention.

It was soon discovered that this "dog’s tail grass" was closely related to the movie "In the octagonal cage".

The film tells an inspirational story of an unhappy ordinary person helping a group of children find a way out of life. The dog’s tail grass symbolizes tenacity and unyielding, symbolizing that the protagonist in the movie is the same, with tenacious vitality, and still grows tenaciously in spite of the wind and rain.

Similar small thoughts also appeared on the red carpet at the closing ceremony of Golden Rooster last year.

In the film (then titled "No Spring Will Come"), the director,,, and co-starred and appeared. There are different flowers on the suits of six men. The flower language of each flower is just a tribute to the ordinary you and me in life.

The film was originally planned to meet the audience in the spring. "This form also has a sense of ritual in spring."

This simplest connection makes the audience understand the original intention and content expression of this film.

"So there is a topic, can’t let the red carpet just walk the red carpet. Each unreleased film will produce materials, and if there is special content, it will naturally be more concerned. " Xiao Yun, a staff member engaged in film promotion and marketing, talked about it.

In addition, many crews made their debut and tried their best. "It is difficult for us to participate except what the actors wear, but what props they take, such as accessories, or what actions they do on the red carpet, or even what they say in the interview on the red carpet, and what they can design, we must plan. These contents are ultimately settled in the film promotion service, and most of the actors will actively cooperate. "

Of course, in Xiao Yun’s work experience, there have been cases where such designs have not been realized because of actors. "But this is a rare case."

The film crew served by Xiao Bu also walked the golden rooster red carpet this year. The team designed the corresponding props for this purpose, and also persuaded the actors to take the props on the red carpet. But unfortunately, in the end, these contents were not realized because of security and other issues.She also pointed out that there are still some filmmakers who will participate in the actors’ clothing suggestions.

The first appearance of the film crew was on the red carpet of the Golden Rooster Awards Ceremony in 2020, just after the crew and crew walked down the red carpet. He immediately turned around and "changed clothes" as he ran, and assembled with the Hi, Mom crew.

At this time, the other three stars, and, have been dressed in the 1980s and holding objects from that era, waiting for Shen Teng’s "return" at the beginning of the red carpet.

28 bicycles and radios … … Let the outside world know Hi, Mom’s temperament in advance.

When the film first appeared on the red carpet at the opening of the Shanghai International Film Festival in 2021, one of the main creators introduced this group of new actors to the audience as an instructor in the film.

As one of the leading actors, with their collective salute and the scenes shouted one by one, the "sense of crossing" between the film and reality arises spontaneously.

Especially after the audience watched the movie, this collective appearance was all a "famous scene".

In recent years, there have always been many "classic appearances" at the Shanghai International Film Festival.After the film crew returned from Cannes, the opening ceremony of the film festival became their collective debut in China. As soon as he stepped onto the stage, the scene switched to more rhythmic music, and the main creator danced with it, while the director introduced, "This is the music in the movie."

The host on the side also ridiculed that this is the first time that a crew has used dance to interpret the plot on the red carpet. After the dance, everyone followed the "16-step dance" and talked about the plot and the harvest of starring in "The Party at South Station". As the director finally set the tone, "I hope to show the dance steps of this movie to the audience on the big screen as soon as possible."

It is true that after watching the movie, everyone found that this "16-step dance" has all the special significance.

From the red carpet to the award ceremony, this kind of interaction between actors and their works, and the feeling of resonance on the same screen may be another connection between the audience and the film after the big screen.

   Comments on live broadcast helping traditional culture: live broadcast, let the younger generation and traditional art go in both directions.

    Xinhuanet Beijing, March 17th (Reporter Chen Tingyu) Intangible arts such as opera, folk music, traditional dance and traditional handicrafts are being understood and loved by the younger generation such as "post-00" and "post-90" through live broadcast. Love the "quintessence of the country" and pursue the "tide of the country". When watching and enjoying the colorful non-legacy projects such as Huagu Opera and Yangxi Opera, the younger generation is cultivating deep local identity and cultural self-confidence. In the digital era, intangible cultural heritage, a treasure of traditional culture, is entering the daily life of young people.

    In recent years, more and more non-legacy practitioners have entered the live broadcast room and put the long-lost minority art on the second stage of live broadcast. Nowadays, xiang opera and Dongting fishing songs are no longer unfamiliar terms in textbooks, but are "seen" by more and more young people, and they are also loved from all over the world.

    A few days ago, at the Hunan Station of the intangible anchor salon jointly sponsored by Tsinghua University Cultural and Creative Development Research Institute and Tik Tok, Xiao Yan, a representative of Tik Tok live broadcast business, introduced that in the past year, the cumulative number of intangible live broadcasts in Hunan Province exceeded 150,000, and the number of such live broadcasts exceeded 640 million, a year-on-year increase of 178%; 17,000 Hunan non-legacy anchors broadcast in Tik Tok, with a cumulative broadcast duration of over 2.93 million hours, up 95% year-on-year. It is not difficult to find that watching intangible cultural heritage live in Tik Tok has become the daily life of Hunan audience.

The picture shows the event site of "Hunan Station of Non-legacy Anchor Salon"

    According to the data of Tik Tok Platform, in the past year, the live broadcast of intangible cultural heritage in Tik Tok averaged 1,617 performances per day, with the total number of performances increasing by 642% year-on-year. The number of non-legacy anchors who received rewards increased by 427% year-on-year, and the amount of rewards increased by 533% year-on-year. We also found that the income of non-genetic inheritors increased by 34% year-on-year, of which the sales of non-legacy goods increased by 668% year-on-year. Now, it has become a new trend across regions to listen to opera, enjoy national music and watch the intangible cultural heritage in the live broadcast room.

    It is gratifying that many traditional performances and skills are connected with modern young people through non-legacy live broadcasts. For example, Huagu Opera, a national intangible representative project, gained wide popularity from college students to "silver-haired people" in the live broadcast room. At the same time, Huagu Opera, Guzheng and Crosstalk are also the most praised performing arts in Hunan Province.

The picture shows Yi Zhenghong, a young actor of the Drama Heritage Center in Zhuzhou City, Hunan Province and the anchor of Tik Tok Huagu Opera, performing at the Hunan Station of the Intangible Anchor Salon.

    How to arouse the public’s enthusiasm for the protection of intangible heritage and drive more young people to participate in the inheritance of intangible heritage has always been an unresolved problem.

    Yan Yunyu, the anchor of Tik Tok Erhu, believes that the live broadcast has narrowed the distance between intangible cultural heritage practitioners and the audience, and even promoted the popularity of intangible cultural heritage. Live broadcast and short video make the ancient intangible heritage glow with the glory of the times, and it is also known and loved by more and more young people.

    Cao Min, deputy secretary-general of Guzheng Art Committee of Hunan National Orchestral Society, national third-class performer and Tik Tok Guzheng anchor, said that in modern times with advanced technology, the intangible cultural heritage with a long history is gradually fading out of people’s daily life, and Guzheng is one of them. However, in the fast-paced social life, traditional culture and music are like a good medicine that can comfort the soul. We should rebuild the sense of identity of traditional culture in a way that is more acceptable and recognized by modern people. The live broadcast in Tik Tok has enabled folk music to find a modern bosom friend.

    Guqin art is a new form with the longest history and continuous inheritance in China, and it is a master of instrumental art.. Spreading to the public, especially teenagers, is an important part of the inheritance and protection of Guqin art.

    According to Lynne, an associate researcher at the Music Research Institute of the Chinese Academy of Art and a representative inheritor of the national intangible guqin art, as early as 2006, the Chinese Academy of Art and the China Intangible Cultural Genetic Protection Center established and planned the activities of guqin art entering universities, with the active participation of local guqin artists and non-governmental organizations, and publicized and educated the public guqin art for college students nationwide. Subsequently, the object of communication activities has gradually changed from university teachers and students to cover the vast number of primary and secondary school students and young guqin lovers. The purpose of these activities is to sow childlike innocence and hand over the intangible art to the future. Nowadays, the new media communication mode has brought new experience and hope to these works.

    To a certain extent, the non-legacy live broadcast is still a form of universal education.

    Cao Min believes that the live teaching of art courses is a more advanced mode, which solves the problem of uneven art education resources. In the past, children in the mountains had to be exposed to advanced art education unless they went out of the mountains and went to first-and second-tier cities, which required huge efforts and often had little chance. Now through the live broadcast platform, children have the opportunity to appreciate traditional culture and skills, enriching people’s spiritual world and real life. At the same time, anchors can also use their real talents to get recognition and feedback from fans, such as praise and reward, forming a virtuous circle of two-way complementarity.

    At the same time, the current traditional handicrafts and non-legacy arts are also facing the bottleneck of lack of successors, and there has been a talent gap, while new communication methods such as live broadcast have brought traditional arts closer to young people.

    Lian Chunhai, a researcher at the Institute of Fine Arts of the Chinese Academy of Art, said that the age of practitioners of traditional handicrafts is gradually aging, and it takes a long time to learn traditional skills, so there is a talent gap. In the new media era, the emergence of live broadcast, short video and other forms of communication has created new opportunities for the spread of traditional handicrafts and brought new ideas for the inheritance of traditional arts.

    Zheng Zhang, vice president of Tsinghua University School of Journalism and Communication, said that in order to invite many non-genetic inheritors around and reach more young people, it is necessary to use diversified technical means to give young people access to high-quality and high-level cultural content products. Intangible art can be combined with digital new media and technical means, which is a two-way process for the younger generation and traditional art.

    It is hoped that national music and traditional culture will be popular again and "tidal" with the help of modern communication methods such as live broadcast and new media platforms, and will be perceived, loved and passed on by more young people.

Original Bajiuling Wu Xiaobo Channel

It may be difficult for pharmaceutical companies to embark on the road of OEM, but it is not a long-term solution after all.

Text/Ba Jiuling (WeChat WeChat official account: Wu Xiaobo Channel)

01

These things you bought online are probably branded products.

Have you bought scar cream, hair tonic, warm palace stickers, diet pills and other health care products online? If these products come from well-known pharmaceutical companies such as Renhe, Tongrentang and Xiuzheng, will you have more trust, even if its price is higher than similar products, will you pay for them?

But in fact, the products you bought are probably not from the pharmaceutical companies’ own factories, but are OEM products.

For example, Tmall’s "Medicine Capital Renhe Flagship Store" has a monthly sales of 10,000+and more than 7,000 comments. According to the product details page, this product is from Renhe Pharmaceutical, but it does not appear in the product list of Renhe Pharmaceutical official website.

According to the approval number of this product "G20180064", minibus found the registration information of this product in official website of the Food and Drug Administration, which showed that the manufacturer was "Guangzhou Aifuyi Biotechnology Co., Ltd.", and the last remark information also stated that its actual manufacturer was: Guangzhou Tengyu Cosmetics Co., Ltd.

Enterprise investigation shows that Guangzhou Aifuyi and Guangzhou Tengyu have no equity relationship with Renhe Pharmaceutical. This is a typical OEM product.

On the platform of investor interaction, many investors have raised a similar topic to Renhe Pharmaceutical, such as "What is the relationship between anti-alopecia lotion and Renhe Pharmaceutical", and they are concerned about the actual relationship between such branded products and Renhe Pharmaceutical.

02

The OEM model has spread to the medical field.

Today, the OEM model has been very popular in all walks of life. The most typical is the Antarctic people. Open a shopping platform, there will be many shops related to Antarctic people, and the products are countless, from shoes and clothing to bedding, from electric irons to gas stoves.

Antarctic people were originally a company that started from making underwear. Since 2008, Antarctic people have closed all the production lines of their own factories, and since then they have changed from "selling products" to "brand authorization", earning a lot of money. In 2019, Antarctic people earned 1.3 billion yuan through brand authorization. In 2020, the gross profit margin of Antarctic OEM service will reach 93.26%.

In recent years, the OEM model has spread to the medical and health care industries. Renhe, Tongrentang, Xiuzheng, Sunflower and many other well-known pharmaceutical companies increase their income through brand authorization.

Taking Renhe Pharmaceutical as an example, according to its 2020 annual report, the company achieved a total operating income of 4.106 billion yuan. The company’s products are divided into self-owned products and OEM products. From the perspective of income, self-owned products and OEM products basically account for half.

The OEM model supports half of the revenue of an old pharmaceutical company, which is enough to prove the dependence of well-known pharmaceutical companies on the OEM model.

Compared with R&D, OEM is obviously an easier shortcut. Accustomed to taking shortcuts, they are even more reluctant to take the difficult but correct path.

According to the third quarterly report of 2021 disclosed by Renhe Pharmaceutical, in the first three quarters, the company’s R&D expenses were 42.76 million yuan, and its revenue was about 3.659 billion yuan. The proportion of R&D expenses in revenue was only 1.1%. According to the annual report of Renhe Pharmaceutical for nearly 4 years, its annual sales expenses are 14-26 times as much as R&D expenses. Renhe’s characteristics of "emphasizing marketing and neglecting research and development" are often criticized by the outside world.

However, this is not the problem of Renhe. According to the survey report of the consulting industry in China, the R&D expenditure of large international pharmaceutical companies generally accounts for 15%-20% of the total sales, while the R&D investment of domestic pharmaceutical companies accounts for only 2%-3% of the sales revenue on average.

03

Want to win by branding? I’m afraid not.

Although the road to OEM is easy, it is not once and for all.

Just like Antarctic people, they thought they could "win" by brand authorization, but these two years have not been easy.

Since July last year, the share price of Antarctic e-commerce has dropped from the highest point of 24.41 yuan to around 7 yuan today, and its market value has evaporated by nearly 40 billion yuan. According to its 2021 semi-annual report, in the first half of 2021, the net profit of Antarctic e-commerce attributable to shareholders of listed companies was 246 million yuan, down 42.85% year-on-year.

The OEM model is like a double-edged sword, which not only contributes a lot of profit to the enterprise, but also brings various negative problems to the brand, such as product quality, word of mouth and even false propaganda.

There are many complaints about branded products of pharmaceutical companies on the websites of Black Cat Complaint and 315 Consumer Protection Complaint. Most of the complaints revolve around "invalid products", "fake goods", "no refund" and "false propaganda".

Minibus searched Pinduoduo for a wound care ointment. According to the industry details page, this product comes from a national brand-Amendment. Its function is "scar removal without leaving any trace", and it has been put on record by the Drug Administration, with good safety effect.

The actual manufacturer of this ointment is "Jiangxi Bingshuangjiefu Industrial Co., Ltd.", which has no equity relationship with Xiuzheng Pharmaceutical and belongs to OEM products.

According to the record number "Ganzhang Machinery Equipment No.20190083" provided by it, the minibus made an inquiry on the website of National Medical Products Administration, and the record information showed: "This product is ointment. The contained components have no pharmacological effects. The ingredients contained cannot be absorbed by the human body. Non-sterile. "

The "intended use" item is blank.

The minibus inquired about other brands of scar-removing ointment of the same type, and the column of "expected use" said "suitable for inhibiting and relieving hyperplastic scars caused by burns, trauma, surgery and other reasons".

In other words, this ointment probably has no scar removal effect. If so, then this product has the problem of false propaganda.

04

How can you post it? Who is responsible for the problem?

Who should be responsible for the quality problems of OEM products? The minibus consulted Chang Dongyue, the director of Shanghai Law and Craftsman Law Firm, and he thought that once the branded goods had quality problems, the brand supplier was the direct responsible person, and the processor was also liable under normal circumstances. Moreover, this is based on the quality problems of legally produced products, and it is necessary to bear civil liability.

However, more and more enterprises don’t talk about "martial arts", and many enterprises alienate OEM into pure lending brands, which is very problematic without any quality supervision on quality. In this case, if the illegal production leads to extremely bad social consequences, the brand and producer of OEM products not only need to bear civil liability, but also need to bear administrative responsibility and even criminal responsibility.

Chang Dongyue also said that the safety of food and drugs is related to people’s right to health and even life. Quality problems may cause irreversible damage to the body, and no matter how strict the quality supervision of food and drugs is. Regrettably, although China’s Food Safety Law, Drug Administration Law and Product Quality Law all stipulate product quality responsibility, the sanctions for violating food and drug safety are still too light, so that the food and drug field in China is still not safe enough. In this regard, the United States and Japan’s practice of using heavy codes to control food and drug safety is quite good and worth learning.

Relying on legal sanctions is the last step. As an enterprise, it should be its duty to abide by the rules. How can have no martial ethics, a post it?

According to Shi Lichen, the founder and strategic marketing expert of Beijing Dingchen Management Consulting Co., Ltd., OEM is not illegal, and the key is how to continue to control quality while authorizing. Whether you are OEM or OEM, consumers only know that they are buying your brand. Pharmaceutical companies should pay special attention to quality, otherwise, as the authorized products become more and more miscellaneous, the quality can not be controlled, and finally the reputation of the main business will be affected, which will not be worth the candle.

05

Difficulties and new ways for pharmaceutical companies

The advantages and disadvantages of OEM mode are very clear, and it can easily make money, but it is difficult to control the quality and the brand is easily damaged. The reason is very simple. The question is, those old pharmaceutical companies that have spent a hundred years settling down should have cherished their feathers. Why are they addicted to OEM?

Shi Lichen explained the reasons behind it: in recent years, the competition in the pharmaceutical industry has been fierce, and the operating pressure of pharmaceutical companies has increased. The old pharmaceutical companies have to find a way out. First, solve the fundamental problems and increase investment in research and development; Second, based on its own cost advantage, to achieve economies of scale. But these two roads are not easy to walk.

"In contrast, the OEM business has almost no cost and high net profit, so those pharmaceutical companies with brand awareness and strong premium ability naturally embarked on this road."

From this point of view, it is difficult for the old pharmaceutical companies to embark on the road of OEM, but this is not a long-term solution after all. Is it possible to open up a new road?

There is indeed a new road that has emerged-the field of cross-border beauty cosmetics and daily chemicals for pharmaceutical companies.

With the strong growth of functional skin care products, pharmaceutical companies such as Renhe, Pien Tze Huang, Tongrentang, Ma Yinglong, Yunnan Baiyao, Panlong Yunhai, Dong ‘e Ejiao and Xiuzheng Pharmaceutical have all set foot in the cosmetic and daily chemical industry.

Pien Tze Huang disclosed the 2020 financial report, and the company achieved operating income of 6.511 billion yuan, a year-on-year increase of 13.78%; The net profit was 1.672 billion yuan, a year-on-year increase of 21.62%. Behind the growth, the cosmetics sector contributed a bit. Its holding subsidiary Fujian Pien Tze Huang Cosmetics Co., Ltd. achieved revenue of 611 million yuan, up 42.01% year-on-year, and net profit of 114 million yuan, up 41.23% year-on-year.

In July this year, Renhe Pharmaceutical announced that it planned to acquire 80% equity of seven cosmetics companies for 719 million yuan. One of them, Shenzhen Miura Natural Cosmetics, has been independently producing Renhe brand cosmetics, and some of the products distributed by the other six target companies come from this company.

In this regard, Shi Lichen analyzed that there is a huge Japanese industry called cosmeceuticals, which is not available in China, but we can make some functional cosmetics. Well-known pharmaceutical companies have natural advantages in making cosmetics across borders. For example, if brands can support the premium of products, they can get higher profit points. In addition, pharmaceutical companies themselves already have strong management teams, marketing teams and capital levels, which are not available to ordinary enterprises.

"The difference is nothing more than that some pharmaceutical companies, such as Renhe, have cultivated Renhe brand cosmetics related products through OEM before, and some products already have a certain market share, brand awareness and user base. At this time, it is logical to conduct mergers and acquisitions. Some pharmaceutical companies have had less involvement in this area before, so they may have to do it from scratch. "

In this way, pharmaceutical companies cross-border to make beauty cosmetics and daily chemical products. Originally, they just wanted to be a sideline through brand authorization. In the future, they may become one of their main businesses and gain new profit growth points by creating explosive IP products.

Author | Li Mengqing | Duty Editor | Zhang Wenlong

Editor | He Mengfei | Editor | Zheng Yuanmei | Tuyuan | vision china

Original title: "Old pharmaceutical companies learn from online celebrity brand. Have you ever bought such branded products? 》

Read the original text

　　The General Administration of Customs announced today (6th) that in the first half of this year, the national customs suspended the export to China of 144 food enterprises that suffered from the COVID-19 outbreak, and at the same time, returned or destroyed the risky imported food to prevent unqualified food from entering the country.

　　According to customs statistics, this year 1-mdash; In June, the national customs conducted a total of 1,098,700 samples of imported cold-chain food, animal and plant products for COVID-19 virus detection; A total of 27,114,400 imported cold-chain foods were supervised for preventive disinfection at ports.

　　Kong Xiaobang, Director of General Department of Import and Export Food Safety Bureau of General Administration of Customs:Since the outbreak of the epidemic, as of July 1st this year, we have randomly selected 296 overseas food enterprises in 60 countries and regions through remote video, and suspended the export of 144 overseas food enterprises with COVID-19 outbreak employees to China, effectively ensuring the safety of imported food in China.

　　At the same time, the customs strictly returns or destroys the imported food with risks to prevent unqualified food from entering the country. 1-mdash this year; In June, the national customs detected 1,070 batches of food that were not allowed to enter the country due to unqualified safety and hygiene items in port supervision, and all of them were returned or destroyed.

　　In addition, the customs has also enhanced the understanding of the safety of imported and exported food in various ways. Today, in addition to Hangzhou, other customs across the country have also launched the "National Food Safety Publicity Week" in 2021, with a variety of publicity, display and Q&A activities to publicize and interpret imported food safety and port food hygiene and safety laws and regulations to import and export enterprises and consumers, and strictly supervise imported food.

　　Zang Juan, Inspection Section of Qianjiang Customs Office in Yuhang, Hangzhou Customs:Consumers can first check whether the food is labeled or labeled in Chinese, and whether the product name, country of origin (region), ingredient list, production date and other information are marked on the label.

　　If there is no such Chinese label on imported food sold in the market, it can be regarded as an informal channel. Secondly, you can also ask the sellers for the Inspection and Quarantine Certificate of Entry Goods issued by the Customs or log on to the website of the General Administration of Customs to check whether the imported food meets the access requirements, so as to ensure that the imported food you buy is imported in compliance.

I. Basic information of the project

Project number: SJZGK20250234

Project Name: Dog Management Security Service of Shijiazhuang Public Security Bureau

Budget amount: 857200

Maximum price limit (if any): 857200

Procurement demand: This project mainly includes: the dog certification service center of the public security police detachment of Shijiazhuang Public Security Bureau and the dog detention center need to hire 18 security guards to provide security services, assist the police to investigate and deal with large dogs and fierce dogs that are illegally kept, take in stray dogs, carry out civilized dog-raising publicity activities, and conduct street inspections on uncivilized dog-raising behaviors.

Duration of contract performance: 12 months.

This project does not accept consortium bidding.

Second, the applicant’s qualification requirements:

1. Meet the provisions of Article 22 of the Government Procurement Law of People’s Republic of China (PRC);

2. Qualification requirements for implementing the government procurement policy: 1. This project is specially designed for small and medium-sized enterprises to purchase; 2 Other qualification requirements for implementing government procurement policies (if any): Inquire through channels such as Credit China (https://www.creditchina.gov.cn), China Government Procurement Network (http://www.ccgp.gov.cn) and China Executive Information Open Network (http://zxgk.court.gov.cn). Not included in the list of parties involved in major tax violation cases, the list of records of serious illegal and untrustworthy behaviors of government procurement, and the list of untrustworthy executors published by the Supreme People’s Court (subject to the results of the purchaser’s inquiry after the bidding deadline).

3. Specific qualification requirements for this project: None.

Third, obtain the tender documents

Time: from April 29th, 2025 to May 8th, 2025, from 00: 00 am to 12: 00 am and from 12: 00 pm to 23:59:59 pm (Beijing time, except legal holidays).

Location: Shijiazhuang public resources trading platform download, website: http://110.249.147.67/G2/, bidders should pay attention to whether the project has any correction announcement in time.

Mode: Other

Price: 0

IV. Deadline for submission of bid documents, time and place of bid opening

09: 30 May 22, 2025 (Beijing time)

Venue: Shijiazhuang Public Resource Trading Platform, website: http://110.249.147.67/G2/.

V. Announcement Period

5 working days from the date of this announcement.

VI. Other Supplementary Matters

According to the "Hebei Provincial Department of Finance Hebei Provincial Government Service Management Office on the issuance of<政府采购公开招标项目全面实行“双盲”评审实施方案>According to the relevant requirements of the Notice, this project adopts a "double-blind" review. The supplier shall make the commercial bid and the technical bid separately according to the requirements of the tender documents, and the bid evaluation committee shall review the commercial bid and the technical bid according to the requirements. Obtain bidding (procurement) documents: log on to Shijiazhuang Public Resources Trading Platform (http://110.249.147.67/G2/) and download the bidding (procurement) documents (*.HBZ). 1. Before obtaining the documents, the supplier shall register (telephone number 0311-89668589) according to the "Government Procurement Supplier Operation Manual 20210701", and consult the CA certificate business: the national public resource trading platform (Hebei Province) shall handle the CA certificate business in http://publicservice.hebpr.gov.cn:8181/. Download Path: Business Guide of Shijiazhuang Public Resource Trading Network (http://110.249.147.67/G2/)-Download Center 2. After obtaining the documents, the supplier should download the [Government Procurement] (Bidding) Document Preparation Tool 7.8.2005.2330, the "CA Certificate Driver Installation Program Download Instructions" and the "Government Procurement Response Document Preparation Tool Operation Instructions" before installing these tools. Download path: Shijiazhuang public resource trading network(http://110.249.147.67/G2/) "Business Guide"-"Download Center" Technical Tel: 0311-89868327 3. When opening bids, the supplier shall decrypt the electronic bidding (response) documents with the CA digital certificate. 4. This project is subject to "double blind" evaluation, that is, the evaluation experts are randomly selected from the provincial expert database to realize "blind selection" of the evaluation experts; The commercial bid and technical bid of bidding (response) documents are made separately, and the evaluation committee adopts the open bid evaluation and the hidden bid evaluation for the commercial bid as required, so as to realize "blind evaluation" in the evaluation process. Due to the market subject’s own reasons, the consequences caused by the failure to obtain and submit documents within the effective time shall be borne by the market subject itself.

7. For inquiries about this tender, please contact in the following ways.

1. Purchaser information

Name: Shijiazhuang Public Security Bureau

Address: No.66 Yuannan Road, Shijiazhuang

Contact information: 0311-89667000

2. Information of purchasing agency (if any)

Name: Shijiazhuang Public Resource Trading Center

Address: Xingshi Square, No.87 Shengli South Street, qiaoxi district, Shijiazhuang.

Contact: 0311-89665583

3. Contact information of the project

Project Contact: Gu Yi

Tel: 0311-89667000

VIII. Annexes