Cctv news(Reporter Liu Wei): The Beijing Daxing International Airport Expressway, with a total length of about 27 kilometers, is an important part of the "five vertical and two horizontal" comprehensive traffic trunk road network outside Beijing Daxing International Airport, and it is also a new bridge connecting the world. It is known as "the first road in the country".

　　(Photography Liu Wei)

　　On August 5th, an interview group of the network theme activity "Together with each other in five years" came here to visit. During the introduction of Zhang Yanduo, assistant general manager of Beijing Investment Transportation Company, the reporter caught several key words of this high-level expressway.

　　Safety: The freezing point of the snow-melting pavement drops to minus 12 degrees.

　　(Photo courtesy of Beijing Municipal Transportation Commission)

　　It is understood that in order to ensure the traffic safety of high-speed vehicles and improve the driving experience, the surface layer of the 23-kilometer bridge of the project is made of snow-melting materials, which can reduce the freezing point of the road surface to about MINUS 12 degrees, effectively improve the impact of snow and ice weather on the highway capacity, and greatly reduce the use of conventional snow-melting materials and reduce the damage to the environment and bridge structure. It is the first time in China to adopt the technology of melting ice and snow pavement in such a large scale in a project.

　　Wisdom: Intelligent street lamps and active luminous signs are widely used.

　　(Photography Liu Wei)

　　According to reports, Daxing Airport Expressway adopts advanced measures such as comprehensive control technology, smart street lamps and active luminous signs. Street lamps can be brightness level by themselves according to the environment; In foggy days, the guide device has a prompt flashing every 20 meters; Traffic sign facilities themselves are light sources, which keep emitting light continuously. Under any conditions, vehicles and pedestrians can easily identify themselves visually and take behavioral measures to further build a travel safety guarantee system.

　　In the process of project construction, we actively cooperate with relevant scientific research institutions and use a variety of new technologies to build a new model of wisdom and high speed. Provide a fast and convenient access experience by using the mobile Internet charging system; Through the establishment of comprehensive monitoring system, intelligent analysis of big data, simulation deduction and electronic sand table to create a smart management system, and strive to create a safe, comfortable, convenient, fast, efficient and intelligent "new country gate first road."

　　Modernization: "Three Lines and Four Bridges" Synchronized Rotation Break the Record

　　(Photo courtesy of Beijing Municipal Transportation Commission)

　　According to the data, the control project of the project crosses beijing-shanghai railway and crosses the Beijing-Shanghai high-speed railway, and it is constructed synchronously with three projects and four bridges of the track line and Tuanhe Road, and it is successfully completed by using the "skylight point" of railway transportation in 90 minutes in the morning. Make full use of BIM technology in the process of project implementation, generate the whole deduction before turning, accurately calculate and improve the control ability, and greatly reduce the safety risk. The synchronous swivel project of "Three Lines and Four Bridges" led by Beijing Investment Co., Ltd. pioneered the cluster swivel construction of long-span bridges across the railway in China.

　　At present, mycoplasma pneumoniae, influenza, streptococcus pneumoniae and other respiratory pathogens are in the epidemic stage, many people are recruited, and some people have mixed infections with multiple pathogens. What is mixed infection? Who is prone to mixed infection? How to prevent it? Look at the authoritative answer.

　　What are the more popular pathogens at present?

　　Autumn and winter are the seasons with high incidence of respiratory infectious diseases in children. In addition to mycoplasma pneumoniae infection, influenza virus, adenovirus, respiratory syncytial virus and so on have appeared one after another. This is in line with the previous fashion trend.

　　At present, the most popular pathogens are mycoplasma pneumoniae, influenza virus, respiratory syncytial virus and streptococcus pneumoniae. These respiratory tract infections usually have symptoms such as cough, expectoration, runny nose, fever and general fatigue.

　　Mixed infection means that more than two pathogens are infected at the same time. Most clinical "mixed infections" are mainly the combination of viruses, bacteria and mycoplasma.

　　Who is prone to mixed infection?

　　Children, the elderly and people with basic diseases are susceptible to respiratory diseases, and they are also more prone to mixed infection of multiple pathogens. Children should strengthen protection, avoid cross-infection, avoid contact with patients, and reduce the chance of being infected.

　　There is mixed infection, how to treat it?

　　After mixed infection, early differential diagnosis is very important. Now most medical institutions can detect influenza virus, Covid-19 and mycoplasma, which is helpful to implement targeted treatment as soon as possible.

　　If influenza or Covid-19 is complicated with mycoplasma infection or bacterial infection, it is usually necessary to add antibacterial drugs, and at the same time give symptomatic treatment such as fever reduction, cough relieving and phlegm elimination, but the use of antibacterial drugs needs the guidance of doctors. For most patients, after taking medicine, drinking plenty of water and taking enough rest according to the doctor’s advice, the condition can be relieved in 1 to 2 weeks.

　　If the fever lasts for more than 72 hours or the body temperature exceeds 40℃, or if you cough frequently, it will affect your normal life, or if you have symptoms such as chest pain, wheezing, hemoptysis, shortness of breath or dyspnea, poor spirit and frequent vomiting, you should go to the hospital in time.

　　How to prevent mixed infection?

　　Vaccination against influenza is a safe and effective way to prevent influenza, which can effectively reduce the risk of influenza virus infection, hospitalization and serious illness and death in autumn and winter. It is recommended that all ≥ People who are 6 months old and have no vaccination contraindications are actively vaccinated against influenza.

　　In daily life, you should wash your hands frequently, open more windows for ventilation, cover your nose and mouth as much as possible when coughing or sneezing, and wear a mask when necessary. During the epidemic period of respiratory diseases, try to reduce going to places where people gather.

　　Keep enough sleep and eat high-quality protein and foods rich in vitamin A and vitamin C in your diet. Do a good job in family hygiene. If any family member has respiratory tract infection, pay attention to isolation. People with chronic respiratory diseases or other chronic basic diseases should try their best to reduce going to places where people gather.

　　Audit: Wang Quan, an expert in the national health science expert database and chief physician of the Department of Critical Care Medicine, Beijing Children’s Hospital affiliated to Capital Medical University.

　　Planning: Yu Yunxi Wang Ning

Blind people dare not take the blind road: I don’t know what is waiting for me ahead.

On the sidewalks of the city, there is always a strip of blind roads. For people with visual impairment, the blind road is a "static eye". They judge the direction of the road through the detection of the blind road brick by their feet and blind poles. However, in an interview recently, the reporter found that there are many obstacles on the blind road in Shijiazhuang street, which seriously affects the travel of the blind and even brings them danger.

phenomenon

The bike is parked on the blind road.

On both sides of the blind road on the street sidewalk, a row of cars stopped on one side, and a row of bicycles and electric cars stopped on the other side. The rear wheels of non-motor vehicles occupied a large part of the blind road. This is the scene that the reporter saw on a service road south of the intersection of Ping ‘an Street and Huai ‘an Road on the afternoon of July 31st.

"The blind road has become like this. We people with healthy eyesight have to be careful when passing. How can the blind get by?" A gentleman passing by here lamented.

On the streets of Shijiazhuang, such a situation is not uncommon.

The blind road in front of northland supermarket in Zhaiying South Street is occupied by a row of bicycles and electric cars. There was a special parking space for non-motor vehicles in front of the supermarket, but because the parking space was full, someone parked the car directly on the blind road for convenience.

There is also a phenomenon that the blind road is occupied by bicycles next to the entrance of Beiguo Mall Station and Northern Song Dynasty Station on Metro Line 1. Bicycles are parked in disorder, which not only occupies the blind road, but also blocks the pedestrian passage. Many pedestrians have no choice but to bypass the road.

In front of the book building, some cars parked directly on the blind road, and they stopped in a row, completely blocking the blind road.

Roadside facilities play "edge ball"

In some places, obstacles have been erected on blind roads.

On a section of service road near Jianhua Street on Donggang Road, a row of iron piles with a height of 20-30 cm were erected close to the blind road. In some places, even irons stood on the other side of the blind road, and a short section of iron piles even circled the blind road into the parking lot. The motor vehicles parked here just cover the blind road. A lady who lives nearby said worriedly, "For blind people, I’m afraid they will trip on such a blind road."

On Ping ‘an Avenue, there is a small iron house next to the blind road, which also makes people worry about the blind people passing through here, fearing that they will bump into the house when they walk.

Mahjong table on the blind road.

In addition to some vehicles or facilities occupying blind roads, some citizens also occupy blind roads when setting up stalls or having fun.

On Zhaiying South Street, several citizens put tables on the blind road and played mahjong, with some onlookers watching the battle.

The citizens who played mahjong said that they didn’t realize that they occupied the blind road. They just felt that it was cool under the tree and few people passed by, so they played mahjong here.

The reporter also saw the interruption of blind roads in many road sections. On a section of Ping ‘an Avenue, not only the blind road was interrupted, but also a manhole cover was tilted, which simply became a "trap".

affect

Blind people usually dare not go blind.

Wang Huaijie is the owner of a blind massage shop on Jianming North Road. He told reporters that he was hit by an obstacle on the blind road when he was walking. This kind of thing has happened many times. "Once in the street in front of my shop, a sorbet seller put the sorbet box on the blind road, and people were not around. I couldn’t see it, so I went straight ahead and bumped into the sorbet box. " Wang Huaijie said, fortunately, he walked slowly, and there was nothing serious, but he was shocked at that time.

"On the road in the middle of the tree, inclined cables with telephone poles pass through the blind road, high and low. Walking through there, you often stumble when you meet the low ones, and sometimes there are wires on the high ones. Once I went to my sister’s house and passed there, and I was scratched by wire. I don’t know who to look for, I can only admit that I am unlucky. " Wang Huaijie said, "Some blind roads are too close to tree pits or green areas, so we can’t see them. It’s easy to walk askew. If you accidentally step into a mud pit on rainy days, your shoes and socks are wet."

Speaking of the impact of obstacles on the blind, Wang Huaijie has a lot to say. He said that some vendors will occupy blind roads, which is not bad, and stall owners will remind themselves when they see it. The most troublesome thing is that sometimes bicycles or other sundries will appear on the blind road, and no one will remind him that he is often tripped or injured.

Mr. Geng, the owner of another massage shop, said that he also had the experience of almost tripping over wires. Sometimes the blind road disappears when walking, leaving him at a loss. "Now I don’t take the blind road, because I don’t know what’s waiting for me in front, or it’s safer to walk by the curb." Mr. Geng’s words represent the voices of many blind people. They usually prefer to walk along the road in the non-motor vehicle lane when they go out, thinking it is safer. Some blind friends simply avoid traveling alone, but they really need to go out and let their families accompany them.

It is understood that blind people need to constantly compose pictures in their minds when walking, and build a three-dimensional picture with the feeling and hearing under their feet. The blind stick in their hands is like a detector, and they can check the road conditions 1 meter away at any time. When there is an obstacle at a certain point in this picture, it is necessary to detour, and this obstacle point will stay in this three-dimensional picture for a long time, and they may not dare to pass here next time. Because of this, many blind people are afraid to take the blind road because of the obstacles on the blind road.

hotline

Which department can take care of the blind road?

The blind road is occupied. Is there any department that can manage it?

The reporter called the Shijiazhuang City Management Hotline 12319, and the staff of the urban management department said that this situation needs to be understood by relevant personnel before replying.

Then the reporter called the hotline of Shijiazhuang Mayor 12345, and the staff said that they would report it to the relevant departments and hand over the matter.

sound

Blind roads are the standard of urban civilization.

The blind road is the standard of a city civilization. For everyone who needs to use the blind road, this road is "just needed". However, due to various reasons, there are many obstacles on the blind road, which makes the blind people afraid to take the blind road, and the blind road has become a decoration.

Shi Yunfeng, vice chairman of Hebei Association for the Blind, said that the occupation of blind roads is an old topic, and the state has always attached great importance to the travel of blind people, requiring all urban public roads to have blind roads. However, in real life, many citizens simply don’t have this awareness. It is not uncommon for bicycles, cars and stalls to occupy blind roads. Although they have appealed for many years, they have not been well solved.

"Now it is not only unsafe for disabled people to walk in the blind road, but also dangerous. When they walk, the wire hanging on the blind road cuts their faces, or they rub against other people’s cars and even fall into the sewer when they walk. The blind road not only failed to guide the blind to walk, but became a’ road killer’. " Shi Yunfeng said that there are many irregularities in blind road construction. In some places, blind roads are often laid according to the direction of roads, but the practicality of blind roads is ignored. "Builders don’t use them, users don’t have the right to speak", so that there are manhole covers and stay wires in the middle of blind roads.

"There are currently 79,000 visually disabled people in Shijiazhuang, and the occupation of blind roads and the irregular construction have affected their lives; For the country, it is also a huge waste that blind roads can’t be used when they are built. " Shi Yunfeng called on the relevant departments to effectively deal with this situation, and hoped that blind friends as users could be involved in the design and laying stage of blind roads, so as to effectively make blind roads play its due role. (Reporter Lu Weili Intern Yang Liyun)

　　Some artificial lanes are congested, the pass card is not recognized, and the toll amount is displayed incorrectly; Some car owners feel that the charges have increased … … Since January 1st, when the provincial toll station of expressway was cancelled and the new fast toll collection system was connected to the grid, the system was generally stable, but there were also some new situations and problems. On January 17, Wu Dejin, director of the Highway Bureau of the Ministry of Transport, and Wu Chungeng, spokesperson, responded to social concerns at the regular press conference of the Ministry of Transport.

　　After the station was withdrawn, the freight car charging standard was re-approved.

　　All localities will review the standards to prevent illegal price increases.

　　Some car owners reported that the toll became higher after the station was withdrawn. Why did this happen? Is the charging method changed?

　　"In the process of withdrawing the station, the toll standards of passenger cars in various places have not been adjusted. What has changed is the rounding rules of the fee and the accurate charging according to the actual traffic route; In order to realize the fast charging of trucks without stopping, the charging of trucks was changed from charging by weight to charging by model, and the provinces also re-approved the charging standard of trucks. " Wu Dejin said that when the Ministry of Transport previously asked all localities to verify the freight car toll standards, they should strictly follow the requirements of "two guarantees and one reduction", that is, to ensure that the overall burden of freight car tolls will not be increased under the same traffic volume conditions, and that the toll payable for each type of toll vehicle in the standard loading state will not be greater than the toll payable for the original toll by weight, so that the tonnage corresponding to the new toll standards will be at least 10% lower than the full tonnage.

　　Wu Dejin introduced that before this, all localities had formulated relevant charging standards through legal pricing procedures, and all of them were made public and interpreted before January 5. The Ministry of Transport has also asked all localities to carry out in-depth review of charging standards. "Those who do not meet the requirements should be implemented by lowering the charging standards or differentiating fees, and they must never take the opportunity to raise prices in violation of regulations and increase the burden on enterprises. Regarding the problem of rising rates reflected by everyone, we will instruct the relevant provinces to verify one by one, find out the reasons, properly dispose of them according to law, and earnestly safeguard the legitimate rights and interests of the public. "

　　Wu Dejin also told reporters that in order to further improve the transparency of charges, the Ministry of Transport is organizing relevant units to develop apps or small programs. "After being put into use, the public can directly input the starting and ending points and driving routes and find out the corresponding tolls by themselves."

　　Troubleshoot system technical problems and improve information push settings.

　　Strive to realize the stable operation of the charging system before the Spring Festival.

　　At the beginning of the grid connection, the new toll collection system was unstable, which caused inconvenience to some ETC users’ normal travel. "In response to these problems, we set up a technical support team to organize technical backbone teams to guide provinces with weak foundations and unstable operations. Continuously optimize the system from the aspects of upgrading the entrance and exit lane software, optimizing the charging calculation module, and improving the recognition rate of ETC gantry system, so as to improve the operating efficiency and the accuracy of charging. " Wu Dejin told reporters that according to incomplete statistics, the lane system software has been upgraded more than 200 times, the rate calculation module has been upgraded and optimized more than 800 times, and the customer service APP and SMS applet have been tuned more than 30 times. "Recently, we have deployed ‘ Clear action ’ Re-examine and sort out the system, and strive to complete all the problems before the Spring Festival to promote the overall operation of the system. "

　　There are also some car owners who report that they frequently receive short messages of deduction when using ETC to take the expressway, which is quite puzzling. There are also many car owners who hope to achieve "one-time settlement and display the total cost" for export.

　　To solve these problems, Wu Dejin explained that after the station was withdrawn, the accurate charging of the expressway was carried out through the ETC portal system, that is, every time the vehicle passed an ETC portal, the system would charge accordingly. "The system should have formed a complete bill for the whole process of deduction, and then pushed it to the owner through SMS or APP. At present, the problem of frequent push is mainly due to the instability in the early stage of system switching, and sometimes the bills of sub-sections are pushed to customers. " Wu Dejin said that the Ministry of Transport has asked all localities to improve the information push system in strict accordance with the requirements of the technical scheme, so that the public can get relevant information accurately and timely.

　　Regarding the issue that the ETC lane exit does not display the full toll, Wu Dejin responded that the new networked toll collection system is an offline system. When calculating the full toll of a car at the ETC lane exit, it is necessary to call the toll collection records of the car from various ETC portal systems along the way, and the calculation time of the system will be longer than the time for the vehicle to pass through the ETC lane (270 milliseconds). "According to ‘ Access priority ’ Principle, ETC vehicle ‘ Pass first, then deduct the fee ’ The new charging system informs the whole cost through SMS and APP inquiry, but in the initial stage of system switching, both methods were not implemented satisfactorily. "

　　Wu Dejin told reporters that at present, the Ministry of Transport has deployed all localities to implement SMS push and APP inquiry in a timely manner in strict accordance with the technical plan to ensure that the public can know the toll amount in time. "At the same time, we have also studied and formulated the technical plan for the fee display according to the requirements of the majority of car owners. The next step will be to accelerate the related work and strive to implement it as soon as possible."

　　Measures are being taken to keep the system running and the site unblocked.

　　Never increase the travel burden of enterprises and people.

　　"With the continuous running-in and improvement for more than half a month, the operation of the charging system is constantly improving." At the meeting, Wu Chungeng introduced the traffic situation since the withdrawal of the station with a set of data: At present, the ETC utilization rate of buses has remained at around 76%, and the ETC utilization rate of trucks has increased from 17.04% on January 1 to 19.65% on January 14; The speed of vehicles passing through the entrance and exit toll stations increased by 13% compared with the same period of last year; The number of toll stations with daily average congestion of more than 500 meters at entrances and exits decreased by 21% compared with the same period of last year, and the average congestion duration decreased by 10% compared with the same period of last year; The time for buses and trucks to cross provincial boundaries has been reduced from 15 seconds and 29 seconds to 2 seconds and 3 seconds respectively.

　　"To cancel the provincial toll stations of expressways, it is necessary to comprehensively upgrade the software and hardware systems of all toll stations and toll lanes in the country to achieve interconnection, interoperability and mutual recognition." Wu Chungeng said that in view of the problems in the initial stage of system switching, the transportation system has taken a series of measures to ensure the system operation and smooth stops: establishing a three-level dispatching linkage mechanism between the Ministry of Transport, the Provincial Department of Transportation and the expressway toll station, and implementing 24-hour monitoring on the national network toll stations and expressway toll stations. If it is found that the length of congestion is more than 500 meters, the coordination mechanism will be started immediately to timely dispatch and divert to prevent large-scale traffic jams; Seriously accept complaints from the public, verify, deal with and reply to the clues reflected by the public one by one, and safeguard the legitimate rights and interests of highway users.

　　"Next, we will earnestly improve our service awareness, solve the existing problems as soon as possible, and never give them to the broad masses of the people ‘ Add a block ’ Never increase the travel burden of enterprises and people, so that more people can enjoy the reform dividend and enjoy the benefits of convenient travel. " Wu Chungeng said.

Midsummer Dragon Boat Festival, the dragon is in the sky, the dragon is full of vitality, and all evils are avoided. Dragon Boat Festival is a folk festival that integrates praying for good luck and evil spirits, celebrating entertainment and eating. The contents of the Dragon Boat Festival customs are rich and colorful, and these customs have entrusted people with the desire to welcome good fortune and ward off evil spirits and disasters.

one

Ba dragon boat

Boating dragon boat has a long history, and it is a multi-person collective rowing competition. Dragon boat race is divided into several sections, such as inviting dragons, offering sacrifices to the dragon gods, Youlong and collecting dragons. Before the dragon boat race, a grand sacrifice ceremony is usually held. First, the dragon is invited and the gods are sacrificed. Before the Dragon Boat Festival, it is necessary to choose an auspicious day to get out of the water, after offering sacrifices to the gods, install the dragon head and dragon tail, and then prepare for the race. Fujian and Taiwan went to Mazu Tempel to worship. In the past, when people sacrificed to the dragon gods, the atmosphere was very serious, and they prayed for blessings, good weather, evil spirits, disasters and differences, and everything went well. In Zigui, Qu Yuan’s hometown in Hubei Province, there is also a ceremony to worship Qu Yuan by rowing a dragon boat.

2

Hanging wormwood and calamus

In the Dragon Boat Festival, all kinds of flowers and plants that can drive away evil spirits and diseases have been arranged for a long time. "Ai", also known as Artemisia argyi and Artemisia argyi, contains volatile aromatic oil in its stems and leaves, and its peculiar fragrance can repel mosquitoes, flies and insect ants and purify the air. The leaves of Acorus calamus also contain volatile aromatic oil, which is a drug for refreshing, inducing resuscitation, strengthening bones and resolving stagnation, killing insects and sterilizing. People regard wormwood and calamus as one of the important contents of the Dragon Boat Festival.

three

Eating zongzi on Dragon Boat Festival

Zongzi, or "Zongzi Zan", is commonly known as Zongzi. Its main materials are glutinous rice and stuffing, and it is wrapped with Indocalamus leaves (or Hiragi leaves) in various shapes, such as sharp corners and quadrangles. Zongzi has a long history and was originally used as a tribute to ancestors and gods. After it was introduced to the north, it was made of millet (produced in the north), which was called "horn millet". Due to the different eating habits in different places, zongzi has formed a north-south flavor; In terms of taste, zongzi can be divided into salty zongzi and sweet zongzi.

four

Herbal washing water

Herbal water, that is, Mulan decoction recorded in ancient books, can cure skin diseases and eliminate evil spirits by washing herbal water at noon. Midday is the most herbal day in a year, and medicines are everywhere. During the Dragon Boat Festival, many places in China have the custom of picking herbs, boiling herbs and bathing in water, and the medicinal properties of the Dragon Boat Festival herbs have played a vital role in it. The existing written records about the custom of washing herbs and water were first seen in the Book of Da Dai Li at the end of the Western Han Dynasty, but the orchids in this paper are not orchids, but Eupatorium odoratum or herbs of Compositae, which have fragrance and can be decocted and bathed in water. This custom still exists today and is widely popular. In Guangdong, children use wormwood and wheat medicine or flowers and plants such as wormwood, cattail, impatiens and magnolia to boil and wash, while teenagers and adult men go to rivers and beaches to take a shower, which is called washing dragon boat water to wash away bad luck and bring good luck. In Hunan, Guangxi and other places, cypress leaves, wind roots, wormwood, calamus, peach leaves and so on are boiled into liquid medicine for bathing.

five

Tie five-color silk thread

In the traditional culture of China, the five colors "blue, red, white, black and yellow" symbolizing the five elements are regarded as auspicious colors. On the Dragon Boat Festival, children should tie colorful silk threads on their wrists and ankles to ward off evil spirits. Traditionally, red, green, yellow, white and black thick silk threads were twisted into colored ropes and tied around children’s arms or necks. Since May 5th, it was not until the birthday of "Qi Nian Ma" on Tanabata that they were untied and burned together with Jin Jun.. There is also a saying that on the first rainy day after the Dragon Boat Festival, cutting off colorful threads and throwing them in the rain means that the river will wash away the plague and diseases, which means that it can get rid of evil spirits and stir up disasters, which will bring good luck for a year.

six

Draw a forehead

The custom of daubing children’s foreheads with realgar during the Dragon Boat Festival can ward off poisonous insects. The typical method is to draw the word "Wang" on children’s foreheads with realgar. One is to borrow realgar to drive away the poison, and the other is to borrow tiger’s forehead ("Wang" is like a tiger, and the tiger is the king of beasts, because it is replaced by a tiger) to suppress evil spirits. In addition to the forehead, nose and ears, it can also be applied elsewhere, with the same intention.

seven

Avoid five poisons

Due to the hot and dry weather in summer in the north, people are prone to illness and plagues are also prone to epidemic; In addition, snakes and insects are prone to bite people. People think that May is the time when the five poisons (scorpion, snake, centipede, gecko and toad) appear, and various methods should be used to prevent the harm of the five poisons. Generally, a map of five poisons is posted in the house, five poisons are printed on red paper, and then five needles are stuck on the five poisons, that is, the poisons are stabbed to death and can no longer be rampant. Folk also embroidered five poisons on clothes and decorated cakes with five poisons patterns, all of which meant expelling them.

Original title: "May Zongxiang, Dragon Boat Festival Ankang | How much do you know about Dragon Boat Festival customs?"

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The gesture of "the arrow is on the string, ready to go" is the most valuable thing for China Post Insurance at present.

Text/Daily Financial Report Zhang Jing

From the perspective of the insurance industry, 2021 is actually not "carefree". At the beginning of the year, the start of the year was blocked, the premium continued to grow negatively, the number of agents dropped sharply, and the supervision orientation continued to tighten. Unexpected changes made the enterprises in the bureau generally "take care of one thing and lose another", which also intensified the Matthew effect.

For a long time, as a life insurance company under China Post Group Co., Ltd., China Post Insurance Co., Ltd. (hereinafter referred to as "China Post Insurance") has enjoyed a unique "channel advantage", and at the same time, relying on the long-term value growth concept, its overall business has developed rapidly.

On April 30, the 2021 annual report released by China Post Insurance showed that the annual operating income of China Post Insurance reached 102.318 billion yuan, an increase of 9.10% over last year, breaking through the 100 billion mark for the first time; The net profit reached 1.403 billion yuan, an increase of 6.61% over the same period of last year; Total assets exceeded 400 billion yuan, reaching 400.989 billion yuan, up 41.29% year-on-year. It can be seen that steady development and value transformation are still the main theme of China Post Insurance.

The insiders believe that the performance of China Post Insurance not only shows the company’s good management level, but also lays the foundation for a large insurance company like a "dark horse" rising against the trend.

Adhering to the brilliant performance, China Post Insurance also indicated its future strategic deployment at the working meeting held at the beginning of this year, conveying its strategic determination to focus on building a first-class insurance company in the industry. Coupled with the new pattern of just joining hands with AIA, the morale of China Post Insurance is booming, and it is expected to rapidly transform and iterate in the future, and then achieve a new leap in development.

01

The performance has gone further, and the main business has blossomed.

Steady development is the key word of China Post Insurance in 2021.

According to the annual report data, the company’s insurance business income climbed to 85.809 billion yuan in 2021, a year-on-year increase of 4.65%; Investment income reached 16.618 billion yuan, an increase of 33.38% over the same period of last year. It is worth noting that China Post Insurance achieved profitability in the fifth year of its establishment, and has been profitable for eight consecutive years, breaking the law of "seven levels and eight profits" for life insurance companies.

From the perspective of business structure, in 2021, under the guidance of the overall risk goal of "prudence, stability and moderate risk", China Post Insurance increased the proportion of high-value products business by vigorously promoting the optimization and transformation of business structure, and its business structure was continuously optimized and widely recognized by the market.

Among them, the installment payment business has surpassed the wholesale payment business and has become the "growth responsibility" of China Post Insurance’s performance income last year. The financial report shows that the business income of China Post Insurance in 2021 was 72.775 billion yuan, accounting for 84.81% of the business income; The wholesale payment business reached 13.034 billion yuan, accounting for 15.19% of the total business income.

At the same time, China Post’s insurance risk preference system is constantly improving. The data shows that in 2021, its core solvency adequacy ratio and comprehensive solvency adequacy ratio are 101% and 156% respectively. The comprehensive risk rating for the whole year remained at Class A level, achieving a balance among capital, risk and income. Moreover, in 2021, there was no major risk event in China Post Insurance, and the risk bottom line was firmly held.

02

Continuous value transformation can continue excellent performance.

At the beginning of this year, China Post Insurance announced that China Banking and Insurance Regulatory Commission approved the increase of the company’s registered capital from 21.5 billion yuan to 28.663 billion yuan, and AIA subscribed for a new registered capital of 7.163 billion yuan. This means that after the capital increase is completed, AIA will become the single second largest shareholder of China Post Insurance, with a shareholding ratio of 24.99%.

Then, on January 14th, China Post Insurance held the 2022 working conference, which gave the direction for the next company’s development.

Liu Aili, Party Secretary and Chairman of China Post Group Corporation, said that in 2021, China Post Insurance accelerated its value growth, continuously improved its professional operation ability, and achieved coordinated development of speed, scale, quality and efficiency, and the strategic position of the new growth pole became increasingly prominent.

At the same time, it is emphasized that 2022 is an important year connecting the preceding with the following in the 14th Five-Year Plan, and it is the closing year of the three-year action plan for the reform of state-owned enterprises, and China Post has entered a new stage of building its core competitive advantage. It is not difficult to figure out that the long-term development strategic goal of China Post Insurance in the future is to become a first-class insurance company in the industry.

At the meeting, General Manager Li Xuejun also deployed the key tasks of this year from five aspects: First, deeply cultivate the main channels and cultivate the new advantages of postal banking; Second, actively expand auxiliary channels and realize the new layout of multiple channels; The third is to enhance the ability of specialized investment and seek new breakthroughs in assets; The fourth is to promote digital transformation and stimulate new impetus for empowerment (310328); The fifth is to speed up the construction of a strong headquarters and promote the new transformation of functions.

Simply explain, the first two points are the positioning of the channel, that is, confirming the development foundation of the "double mail channel"; The latter three points put forward further requirements for the company’s transformation and upgrading.

On the other hand, in the business environment where the industry is generally cold, AIA has become a benchmark enterprise for the transformation of domestic life insurance companies with its long-term outstanding performance. With AIA’s shareholding, it has undoubtedly released more expectations to the outside world, and it will form a pattern of "reinforcement and completion" in the future.

All in all, standing at the development node of the industry today, China Post Insurance not only demonstrated its position in the industry through its performance, but also released the attitude of "the arrow is on the line and ready to go" at other levels, which is really commendable.

Disclaimer: This article is written based on published materials or information provided by interviewees. The information or opinions expressed do not constitute investment advice for anyone, and are for reference only. The picture material comes from network intrusion and deletion.

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"After the launch of’ Guizhou Health Code’, it not only reduced the work pressure of front-line duty personnel, but also made us more aware of the health status of every resident." Li Yong, deputy general manager of Guiyang Huaguoyuan Community Property, said. Since the outbreak of Xinguan pneumonia, the Huaguoyuan community with 450,000 residents has vigorously carried out joint prevention and control, and set up 43 epidemic prevention stations at various entrances. With the continuous improvement of the epidemic situation in Guizhou, enterprises have gradually resumed their work and production, and the flow of people entering and leaving the community has been increasing. In addition to disinfection of bacteria, dining guidance and material support, scanning the "Guizhou Health Code" has become an essential link.

In fact, it’s not just the flower orchard community. In recent days, "code scanning" has become everyone’s "routine action" in both rural and urban areas. At the critical moment when the situation of epidemic prevention and control in Guizhou continues to improve and the order of production and life is accelerated, in order to improve the scientificity, accuracy and pertinence of epidemic prevention and control, Guizhou began to use the "Guizhou Health Code" in various basic units of social prevention and control, public places and public transport in the province on February 22, so as to quickly identify key personnel at the first time, control them in time after entering Guizhou, effectively cut off the transmission channels, and ensure the people in the province to resume work and study safely and orderly.

Accurate data prevention and control "one person, one yard" efficient management

"I thought I was driving a private car and didn’t need to be isolated at home. I didn’t expect to be discovered by the health code as soon as I went out." On February 29, Lin, who lives in Guanshanhu District of Guiyang City, showed "orange" on his health card when he entered the supermarket to scan the code. After verification, Lin took a private car from Henan to Guiyang a week ago, but went out without permission without observing at home for 14 days. After scanning the code, he was recognized by the system and was immediately advised to return home for isolation.

Coincidentally. At the intersection of Zunyi East Station Expressway, Wang’s private car was also stopped by the staff at the epidemic prevention site. By scanning the Guizhou health code, Wang’s health card shows red. Later, it was learned that Wang returned to Guizhou by car from Hubei on the same day. According to the prevention and control measures of Zunyi City, Wang was arranged to go to the Party School of Xinpu New District in Zunyi for 14 days of centralized isolation observation.

"The’ Guizhou Health Code’ personal health card is a dynamic health card, which will collect data in real time according to everyone’s travel trajectory, so as to help relevant government departments grasp the epidemic information in time and respond quickly to special situations, thus achieving accurate prevention and control." Li Gang, deputy director of Guizhou Big Data Development Administration, said.

Citizens enter the community to consciously scan the code. Sun Yuantao photo

As the first national big data comprehensive experimental zone in China, in recent years, Guizhou has vigorously promoted the deep integration of big data and the real economy, promoted the transformation and upgrading of a large number of enterprises in the direction of digitalization, networking and intelligence, and realized the innovation of production methods and business models, which has effectively promoted the high-quality development of Guizhou’s economy. These achievements were also fully demonstrated during the epidemic prevention and control period. Among them, "Guizhou Health Code" is a typical application of big data in the "epidemic" in Guizhou.

According to reports, the Guizhou Health Code is jointly developed by the Social Prevention and Control Group of the Leading Group for Epidemic Prevention and Control of Guizhou Province, organized by the Provincial Big Data Bureau, the Provincial Health and Wellness Committee, the Provincial Public Security Department and Guizhou Big Data (Group) Company in Yunshang, using big data technology to comprehensively collect and identify personal information of citizens, and automatically generate exclusive health pass documents that meet the needs of travel and return to work during personal epidemics.

The voucher system brings together the most complete and authoritative database of epidemic prevention key population in the province, such as confirmed personnel, suspected personnel, secret observation personnel, nucleic acid detection personnel, people returning from Hubei, and home observers. According to the five control measures of "hospital isolation, centralized isolation, home isolation, self-observation, and normal traffic", it is corresponding with five colors of "purple, red, orange, yellow and green", and different personnel will scan the code.

"Guizhou health code is implemented with one person, one code, consistent person and card, dynamic update and universal in the whole province, so as to realize the identification of’ code’ and prevent data from’ epidemic’." Li Gang said. At present, "Guizhou Health Code" has become an important tool for the government and enterprises to grasp the health status of returned workers. All industrial parks, office buildings and project site entrances in the province are equipped with "Guizhou Health Code", and personal health cards show "yellow" and "green" personnel, and they can log in to the province with bright codes at one time. After their body temperature is normal and protective measures are implemented as required, they can not only enter and leave key areas such as communities, shopping malls, parks and public service institutions normally.

Inter-provincial "bright code" mutual recognition helps enterprises to resume work and production

The generation of a QR code seems simple, but it is closely related to the development of enterprises and the return to work of migrant workers. According to statistics, with the rapid and orderly progress of the resumption of work and production in various places, more than 200,000 people enter Guizhou by means of transportation such as civil aviation, highways, trains and high-speed rail every day, and the relevant migrant workers in Guizhou are also continuously exported to all parts of the province, and the pressure on the prevention and control of the epidemic is further increased.

"After the resumption of work, Zunyi high-speed railway station gradually resumed operations. Now the average flow of people is 6,000-7,000 people per day, which greatly increases the work pressure of our health inspection and temperature measurement at the station." Su Jixun, instructor of the etiquette police station of Xinpu Branch of Zunyi City Public Security Bureau, said. However, this situation was effectively alleviated after February 29. Su Jixun told reporters that after the "Guizhou Health Code" was officially promoted in Zunyi, health cards with five colors enabled the staff to quickly distinguish the health status of passengers and achieve rapid passage in 2 seconds. At the same time, the staff also advised more than 10 passengers whose scan code results were not green or yellow, and cooperated with relevant departments to carry out epidemic prevention and control work.

A crowd is scanning the "Guizhou Health Code" on their mobile phones and entering the government affairs service hall of Nanming District, Guiyang City, Guizhou Province. Zhao Songshe

The launch of "Guizhou Health Code" has further smoothed the flow of people in the province, and the resumption of work and production in the province is in full swing. In order to enable migrant workers to return to work smoothly and quickly, Guizhou has also actively established a mutual recognition mechanism for health information with provinces and cities where migrant workers mainly flow out, such as Zhejiang, Guangdong and Chongqing, so as to open up the data of key personnel among provinces and realize cross-recognition of key personnel data, which is convenient for migrant workers to return to work.

At present, Guizhou Province has signed a memorandum of cooperation with Chongqing Municipality, and through data sharing and technology docking, mutual recognition of "Yukang Code" and "Guizhou Health Code" and "Bright Code" has been realized, so that people are not gathered and work is not delayed.

"Inter-provincial mutual recognition and interoperability of health codes has broken this dilemma, lifted some obstacles in the resumption of work and production, and improved the efficiency of returning to work." Song Jie, the person in charge of Hongfujin Precision Electronics Guiyang Co., Ltd., located in Guiyang Comprehensive Insurance Zone, said that one "code" is universal, which not only reduces the time required for filling out forms everywhere, but also accelerates the efficiency of verification and passage, and also effectively reduces contact and avoids cross-infection. Up to now, 9,500 people have returned to work by using health codes to manage employees, of which more than 400 returned workers from other provinces have successfully returned to work through isolation+nucleic acid detection+code scanning.

Strengthen technical control to ensure information accuracy and privacy.

"I slept at home and found that my green card became Huang Ka." Recently, Ms. Wang in Huaxi District of Guiyang City is a little confused. Because she hasn’t been to other places recently, and she hasn’t been exposed to cases, but the health card that was green the day before turned yellow overnight, which made her very depressed.

Fortunately, according to the Interim Measures for the Promotion and Use of Health Codes in Guizhou Province issued by the General Office of Guizhou Province, yellow health code personnel can pass normally in public places under the condition of normal temperature measurement and self-protection, because their travel has not been affected. However, the "yellow label" on the health card still brings some inconvenience to your life.

In order to regain "healthy green", Ms. Wang called the "Guizhou Health Code" service hotline 9610096. At the prompt of the customer service staff, she quickly got in touch with the epidemic prevention personnel in her community, and finally helped Ms. Wang to modify the information through the investigation and confirmation of the community epidemic prevention personnel.

"If an individual disagrees with the personal exclusive health information automatically judged by big data, he can apply for manual review by telephone." Peng Jing, director of Guizhou Tongfu Call Center, said that in order to ensure the accurate operation of "Guizhou Health Code", Guizhou Province opened the hotline of Guizhou Health Code 9610096 in time, and the call center insisted on 24-hour uninterrupted operation, and arranged nine full-time staff to answer, handle and give feedback to the relevant questions reflected by the citizens. "The problems reflected by the citizens are generally solved online in time. If they can’t be solved, the operator will record them and report them to the relevant departments in time." Peng Jing said.

A crowd is scanning the "Guizhou Health Code". Zhao Songshe

In order to effectively handle the opinions and suggestions of the masses, guizhou public security, Provincial Health and Health Commission, Provincial Big Data Bureau, Yunshang Guizhou Group Company and other units have set up technical support teams. After receiving the citizens’ inquiries and complaints, the call center will transfer each collected opinion to the corresponding departments according to the principle of "who confirms, who provides, who updates and who verifies" for the data questions and inquiries that need to be verified, so as to ensure that all questions are settled and answered within 12 hours. In response to the problems and suggestions collected by the hotline, the Guizhou Provincial Bureau of Big Data organized a technical research team to study overnight and solve them in time.

"In order to ensure the safe and stable operation of the system, Guizhou Big Data Group has deployed nearly 400 cloud servers, 50 cloud databases, 50TB of storage, exclusive bandwidth and a series of cloud security services." The relevant person in charge of Guizhou Big Data Group in Yunshang said that in order to ensure the smoothness and stability of the system and the information security of the masses, Guizhou Big Data Group in Yunshang not only upgraded the system, but also strengthened product safety prevention and monitoring, and conducted many safety inspections on the "Guizhou Health Code" system and its safety management and control mechanism. At present, no system information leakage has been found.

In the next step, Guizhou Big Data Group in Yunshang will continue to improve and optimize the system functions, ensure the stable operation of the system, and implement the instructions of Guizhou Province on "insisting on managing points, controlling lines and smoothing the surface, and doing a good job in prevention and control of key populations and key parts" with practical actions, and fully guarantee the safe and orderly resumption of work, production and schooling during the epidemic in Guizhou. (Reporter Sun Yuantao)

　　According to the work arrangement of the provincial government, the progress of key people’s livelihood in the first three quarters of this year is hereby notified as follows:

　　First, on the development of women’s "two cancers" screening, prenatal screening and neonatal disease screening.(1) free "two cancers" screening. By September 22nd, the province had completed 1,194,400 cervical cancer screenings and 1,233,500 breast cancer screenings, accounting for 85.31% and 88.11% of the annual target tasks respectively. (2) free "two" screening. By September 22nd, the province had completed 441,900 cases of free prenatal ultrasound screening and 445,000 cases of serological prenatal screening respectively, and the coverage rate of the target population of prenatal screening reached 74.13% and 74.65%, which were 19.13 and 19.65 percentage points higher than the annual target tasks respectively. 588,300 cases of neonatal "two diseases" screening and 589,200 cases of hearing screening were completed, with screening rates of 98.69% and 98.85% respectively, which were 8.69 and 8.85 percentage points higher than the annual target tasks.

　　Second, on the implementation of rehabilitation assistance for disabled children.By the end of September, 28,224 disabled children had received rehabilitation assistance services, and the annual target tasks had been completed ahead of schedule.

　　Third, on promoting the transformation and upgrading of old urban communities.By the end of September, 436,700 old residential areas had been renovated in the province, accounting for 87.34% of the annual target.

　　Fourth, on improving rural travel conditions.By the end of September, 8149 natural villages in the province had been paved with hardened roads, and 91% of the annual target tasks had been completed.

　　V. Promoting the upgrading of rural power grids.By the end of September, 2,456 distribution stations had been upgraded, accounting for 49.12% of the annual target tasks; 4,167 kilometers of 10 kV and below lines were built or rebuilt, accounting for 83.34% of the annual target task.

　　VI. Strengthening the maintenance and renovation of manhole facilities in urban public areas.By the end of September, the general survey of manhole facilities in public areas in the province has been completed, and the number of manhole facilities maintenance and renovation has reached 110.13% of the annual target tasks, among which 8 cities including Luoyang, Pingdingshan, Shangqiu and Hebi have completed the annual target tasks ahead of schedule.

　　Seven, about expanding the coverage of 5G networks.By the end of September, there were 21,471 new 5G base stations in the province, and the total number of 5G base stations reached 66,881, which has achieved 5G network coverage in urban areas above county level and 2,053 townships (streets) in the province.

　　Eight, about improving the ability of mobile government services.By the end of September, the "Yu Affairs Office" had accumulated 3,788 online services, covering high-frequency livelihood areas such as housing construction, human society, public security, civil affairs and health care; "Yu Affairs Office" has registered 56.41 million users, with a provincial penetration rate of 50.1%; A total of 2,611 online services were provided by the "Yu Affairs Office" sub-offices.

　　Nine, about speeding up the shortcomings of rural education.(1) Special post teacher recruitment. By the end of September, the province had recruited 17,351 new special post teachers, all of whom will be assigned to teach in rural schools at or below the township level, and the annual target and tasks have been completed ahead of schedule. (2) By the end of August, 7,000 sets of rural teachers’ revolving dormitories in the province had all started construction, with the operating rate of 100%, among which 3,364 sets of rural teachers’ revolving dormitories had been built.

　　Ten, about expanding the village (neighborhood) legal advisory services.By the end of September, the proportion of professional lawyers in the province serving as village (residential) legal advisers increased by 3.2 percentage points over the second quarter, reaching 87%.

　　On the morning of the 16th, a citizen of Linyi reported to Qilu Evening News and Qilu that the blind roads in some sections of Huaihai Road in Junan County were "slimmed down", with a width of less than one foot, only 20 cm, and there were broken roads and obstacles. Ju’ nan County Housing and Construction Bureau said that the blind road was not in compliance, which was caused by the construction error of the construction party and ordered it to rework again. Fang Dongfang Road and Bridge Construction Corporation said that the blind road on Huaihai Road is not a problem if the construction is strictly in accordance with the engineering drawings.

　　On the afternoon of 16th, the reporter came to Junan County. Huaihai Road is the main road across Junan County. On Huaihai Road, the reporter selected the section from West Outer Ring Road to Longshan Road, and found along the way that this 19.4-kilometer "slimming" blind road suddenly "turned sharply" and suddenly "congested", which made it impossible and blocked.

　　What will happen when the blind road meets the manhole cover? Usually, the blind road will avoid the manhole cover and bypass it. However, a section of the blind road on Huaihai Road in Junan, when the blind road meets a row of manhole, the blind road does not bypass, but "crosses in one step". At the intersection of Huaihai Road and Longshan Road, the blind road on Huaihai Road, east of Longshan Road separated by only one intersection, has a width of 50 cm, which is in sharp contrast.

　　According to the official website of the People’s Government of Junan County, on July 3, 2017, the Housing and Urban-Rural Development Bureau of Junan County invited tenders for the upgrading and reconstruction project of Huaihai Road in Junan County. The construction funds came from financial funds, with a total investment of about 211,410,600 yuan, with a total length of 19.4 kilometers, including road, pipe network construction, greening (including original greening transplantation) and paving. The planned construction period is 100 days.

　　According to this, Shandong Dongfang Road and Bridge Construction Corporation was the first successful candidate, and the project manager was Wenhu Li. On August 9, 2017, as the key project of "New Urbanization Promotion Year" in Junan County, the upgrading and reconstruction project of Huaihai Road in Junan County officially started construction.

　　According to "People’s Republic of China (PRC) National Standard Barrier-free Design Code" (hereinafter referred to as "Design Code"), there are two types of blind roads. One is the marching blind road, which is strip-shaped, and its function is to guide visually impaired people to walk safely and reach barrier-free facilities smoothly; The other is the cue blind road, which is dot-shaped, and is mostly located at the starting point, ending point and corner of the traveling blind road. The cue blind road can inform the visually impaired that the spatial environment of the route ahead will change. The width of the traveling blind road and the prompting blind road should be 0.3-0.6m. The blind road should be continuous, and there should be no obstacles such as telephone poles, stay wires and trees in the middle. The distance between blind roads and obstacles should be 0.25—0.5m.

　　However, on the newly laid blind road on Huaihai Road, no matter the main traffic intersections, or the intersections of communities and units, there is no dot-shaped warning blind road, and a traveling blind road is directly disconnected after being laid at the intersection.

　　On the afternoon of 17th, the reporter contacted He Kechang, the urban construction management section of the Housing and Construction Bureau of Junan County. He Kechang said that the road upgrading and reconstruction project of Huaihai Road in Junan County had not been completed, and the project supervision company and the Housing and Construction Bureau had discovered the problems related to the blind road in time, which were caused by the construction mistakes of the construction company Shandong Dongfang Road and Bridge Construction Corporation. They had ordered the company to rework it in strict accordance with the requirements.

　　The project started on August 9, 2017, and the planned construction period is 100 days. As of October 17, 2018, it took more than one year. Why hasn’t the project been completed yet? He Kechang introduced that the construction was delayed mainly due to the influence of the construction consumables market and seasons, and there is no accurate time for the completion period.

　　At 14: 50 on the 18th, the reporter interviewed Shandong Dongfang Road and Bridge Construction Corporation. A staff member surnamed Liu in the administrative department said that after implementation, they strictly followed the engineering drawings and there was no problem with the blind road on Huaihai Road.

　　(Qilu Evening News Qilu Yidian reporter)

The 618 e-commerce shopping festival is in full swing. As the first e-commerce shopping festival to help economic recovery after the epidemic has eased, this year’s "618" is particularly interesting. On the one hand, e-commerce giants such as Suning Tmall JD.COM warmed up early to kick off the price war, especially the "J-10%" money-saving plan launched by Suning was directed at JD.COM.

On the other hand, due to special reasons this year, the setting of the audience at the party was cancelled and there were fewer bustling scenes. Besides the price war, the variety show without the audience became the second attraction.

At present, Suning, Tmall, etc. have started the rhythm of the party officials to announce the stars. According to incomplete statistics, in terms of the star lineup of Suning Super Show, there are Shen Teng, Guan Xiaotong, Extreme Challenge Men’s Team, Roy, Jason and Qingni … The star flavor and popularity are no worse than the Double Eleven.

The latest news is that the party will launch activities such as grabbing gold coins and smashing golden eggs. The highest welfare is even a special room with a discount of 6.18%. Star artists will also bring explosive goods in the live broadcast room.

It’s not enough to look at it. In addition to looking good, it is necessary to sell goods, which has always been the focus of e-commerce parties. Gather a lot of popularity through rich and interesting content, and finally directly convert these popularity into e-commerce traffic, which helps brand marketing. It is important to look good, and it is equally important to convert and sell goods.

How to make the "party economy" look good and take into account the transformation? This year’s Suning 618 Super Show and the e-commerce fusion live super show model created by Oriental TV have opened up new ideas for cooperation between Taiwan and the Internet and set a new benchmark.

Live broadcast+explosion (goods), "J-10%" money-saving plan breaks through 10 billion subsidies.

After the silence of the epidemic, this year’s 618 is the most lively consumption festival in the retail industry in the first half of the year.

Accordingly, the escalation of price war is characterized by not playing with routine, especially Suning’s "J-10%" money-saving plan and "Millions Plan" show full sincerity to consumers. The "J-10% plan" has no complicated gameplay, and the price will be reduced when it comes, which will always be 10% lower than that of friends.

In order to meet the 618, which is getting better and better, Suning announced that the price of 66 origin direct selling storm would be reduced by 20% on the basis of J-10%, and promised that the price of Suning’s shopping on June 6 would be 20% lower than the ex-factory price. These not only reflect the advantages of Suning’s supply chain, but also express the sincerity of Suning 618 to consumers. Strong supply chain strength combined with variety live super show is believed to be able to truly penetrate the deep-water consumer market.

Variety Live+Stars (People) to Create a New Engine of Consumption

Suning is known as the "sports committee member" of the electric business community, and has always been the industry leader in the revitalization of star resources.

Last year’s double eleven night, Suning invited almost half of the entertainment circle, and combined with Hunan Satellite TV to create a stage feast comparable to the "Spring Festival Evening", which won the first real-time ratings in the same period.

Under such resources, for Suning, with the banner of 618, the content productivity of stars, and people carrying goods, a more three-dimensional live content scene can be built.

In the previous water test, the three-hour live broadcast, Morphy’s "Shampoo Stem", Jiang Zhenyu’s bubble water, and the rice dumplings, paper towels and duck blood vermicelli soup bargained by aunts all achieved gratifying sales. Online celebrity product "Morphy Xiaoniang" sold out 100,000 boxes in 9 minutes.

The variety show live broadcast successfully tested the water with goods, which also provided confidence for the 618 Super Show.

Live broadcast+full scene retail (field), Suning-style live broadcast is the new track.

Previously, Suning.cn successively acquired Wanda Department Store and Carrefour China, and completed the retail layout of the whole scene. The integration of offline and online scenes is the focus of e-commerce upgrade competition, and Suning has firmly grasped the initiative in online and offline integration.

The biggest difference between Suning 618 Super Show and previous e-commerce parties is that it is a variety show with TV variety+live broadcast+full-scene interaction. The purpose is to give full play to Suning’s full-scene advantages, surround users and bring beauty closer. The variety e-commerce live broadcast has revitalized "people" and "goods", and the whole scene linkage has provided a "field" for this live broadcast.

Combining the "people" and "goods" mentioned above, the biggest attraction of Suning 618 Super Show and other parties is to link the online and offline business resources of the brand with the advantages of so many powerful stars and the explosion of Suning’s supply chain, and closely combine the party, variety show and e-commerce live broadcast. Is this a new track for live e-commerce?

In short, for researchers in related industries, in a word, Suning 618 Super Show is worth seeing.